Needls

How We Built A $3M/Year Business Automating Social Media

September 17th, 2019
Justin Hartzman
Founder, Needls
$250K
revenue/mo
3
Founders
11
Employees
Needls
from Toronto, Ontario, Canada
started March 2014
$250,000
revenue/mo
3
Founders
11
Employees
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Note: This business is no longer running. It was started in 2014 and ended in 2021. Reason for closure: Shut down.

Hello! Who are you and what business did you start?

Hey! My name is Justin Hartzman and I’m the CEO & Co-Founder of Needls Media. We’re the Internet’s FIRST Robo ad agency so we use AI and data science to automate social media advertising. What does that mean? It means that after answering just a few quick questions, Needls will build anywhere from 50-500 ad campaigns in real time. Next? Businesses then launch these campaigns and watch qualified leads roll on in… It’s as easy as that!

There are currently 90M SMBs with a Facebook business page, however, only 7M are currently advertising on there. We are targeting the 83M not currently advertising. Generally, these SMBs are not advertising on Facebook because of one of the following three reasons:

  1. it’s too challenging
  2. hiring an ad agency is too expensive for an SMB owner on a tight budget, or
  3. they’ve tried other social media advertising platforms to no success because these tend to also be tools...
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