Office Space Expenses

$0

$7,000

Employee & Freelancer Expenses

$151

$352

Website Costs

$223

$7,215

Business Formation Fees

$5,600

$20,400

Equipment & Supply Expenses

$63

$200

Software Expenses

$162

$3,094

Advertising & Marketing Costs

$0

$2,500

Total Startup Costs

$6,199

$40,761

GetResponse

getresponse.com

1,340

IFTTT

ifttt.com

4,934

MeetEdgar

meetedgar.com

24,495

SocialBee

socialbee.io

26,140

Jarvee

jarvee.com

36,549

Instazood

instazood.com

37,514

Expandi

expandi.io

60,182

OneUp

oneupapp.io

64,287

Tweet Hunter

tweethunter.io

73,061

Instoo

instoo.com

99,395

SleekFlow

sleekflow.io

105,641

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Rewarding work

Starting a social media automation business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Traffic to your website

A social media automation business gives people a reason to visit your website and to keep coming back to you!

Meaningful business connections

You never know who you will meet as a social media automation business. This could be the start of an incredible business opportunity!

High customer retention rates

Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.

Motivation of employees

If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.

Low margins

The gross margins for your social media automation business are typically around 40%, which can make it more challenging to incur new expenses and maintain profitability.

Stressful work

This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.

Niche Market

A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.

Churn

In this business, customers can cancel their membership or subscription for your services - which can make revenue forecasting challenging and unpredictable. It's important to focus on your churn rates and trends so that you can prevent this as much as possible.

Time commitment

With starting a social media automation business, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.