DSM

How We 3x'd Revenue And Landed Massive Press Opportunities

Darren Magarro
Founder, DSM
$500K
revenue/mo
1
Founders
14
Employees
DSM
from Midland Park, NJ, USA
started March 2007
$500,000
revenue/mo
1
Founders
14
Employees
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Hello again! Remind us who you are and what business you started.

My name is Darren Magarro and I am the Founder and President of DSM. DSM is a full-service marketing agency based in Mahwah, NJ. We’ll be 14 years old in February 2021 and I wouldn’t trade this experience for anything in the world.

We’re labeled a marketing agency, in reality, we’re a “results agency”. It’s pretty simple and definitely not rocket science. Our core competencies are digital marketing, creative, traditional marketing, and without a doubt really good account management. Without good (truly passionate and empathetic) humans managing our client’s portfolios, we’re nothing. Over the course of the last 7 years, we’ve almost tripled in size because of our team and a straightforward love of what we do. In that time, I would say our main services have really shifted into the digital space with regards to our marketing tactics. The transparency and accountability it provides our clients and our staff to “fail fast and learn quickly” has been paramount to our success. Our motto at DSM is “stop selling and start helping”, and it permeates everything we do on our own behalf as well as our clients’ efforts. 2020 was a difficult year for everyone, and we’re proud to say that we were down...

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