Comprende

I Built An $8.6K/Month Media Agency For Latinos

September 1st, 2024
Danny Miró-Chinea
Founder, Comprende
$8.6K
revenue/mo
1
Founders
1
Employees
Comprende
from Brunswick, ME, USA
started October 2023
$8,600
revenue/mo
1
Founders
1
Employees
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Hello! Who are you and what business did you start?

Hi Starter Story crew! My name is Danny Miró-Chinea and I’m the founder of Comprende. We are a Media and Consulting agency focused on the U.S. Latino demographic and are working towards building a marketplace for Latino-owned businesses.

We currently run a weekly newsletter and social media focused on elevating positive stories around the business, culture, and social impact of U.S. Latinos. Through Comprende, we curate and make original content such as features on Latino Founders and their businesses, provide insights into Latino artists, musicians, filmmakers and authors, and the people and organizations that are working for the common good for our community.

While my goal for starting with content was to build an audience and readership, so that I had an interested group of customers once I built the marketplace–it unexpectedly opened a revenue source. Latino-founded startups and national nonprofits focused on the U.S. Latino market started reaching out to me to ask if I did paid collaborations and if I could help them.

Immediately I knew I was onto something and as any entrepreneur would, I said “Of course I do and I’d be happy...

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