Doubling Down On Social Media To Combat A 50% ROA Decrease [Be Activewear Update]
This is a follow up story for Be Activewear. If you're interested in reading how they got started, published over 6 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
Hello, my name is Natasa Miklic and I am the CEO of Be Activewear. We are an e-commerce business specialising in activewear for women, men and kids. My background is originally in management consulting, and I bought Be Activewear from the original founder around 18 months ago. As a consultant, I worked with lots of different companies, advising them on strategies to grow their business and improve their operations. Buying Be Activewear was a great chance for me to do this for myself.
Be Activewear is a marketplace that offers ~60 brands. Our mission is firstly to provide our customers with a curated collection of stylish and functional activewear products including workout accessories and supplements and secondly to support smaller up-and-coming Australian brands by giving them an opportunity to reach a broader audience, increase visibility and accelerate their growth.
We have collections to suit every occasion, from working out in the gym to hanging out at the beach or lounging at home. Being a marketplace, we offer our customers the opportunity to shop from our most loved collections and mix and match items from different brands. Our customers are women and men of all shapes and...
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
