6 Wholesaler Business Success Stories [2024]

Pat Walls

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Updated: November 1st, 2023

Start A Wholesaler Business

Here are some real life success stories of starting a wholesaler business:

1. SmartyPits ($2.2M/year)

Stacia Guzzo, the founder of SmartyPits Deodorant, was inspired to create her aluminum-free deodorant after her mother's battle with aggressive breast cancer. After learning about the links between aluminum and breast cancer, she began experimenting with creating her own skincare products, which eventually led to the creation of SmartyPits. In just 21 months, SmartyPits grew from making under $100,000 in 2016 to over $500,000 by the end of Q3 in 2018.

How much they make: $2.2M/year
Current team size: 13

How Stacia Guzzo Pivoted and Started A $58K/Month Deodorant Product

SmartyPits is a fast-growing deodorant company that has gone from making under $100,000 in 2016 to making over $500,000 by Q3 2018, after the founder's experience as a breast cancer survivor led to developing an aluminum-free deodorant.

About

Stacia started SmartyPits over 10 years ago

Revenue

Stacia grew the business to $183K/month

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2. Manheim

Where they're located: Fresno, California, USA
Website traffic: 3.45M/month

Learn more about starting a wholesaler business:

Where to start?

-> How much does it cost to start a wholesaler business?
-> Pros and cons of a wholesaler business

Need inspiration?

-> Examples of established wholesaler business

Other resources

4. Boxed

Where they're located: San Francisco, California, USA
Website traffic: 1.49M/month

5. Zilingo

Zilingo provides technology & services to the garment, fabric, lifestyle, and other sectors. Our solutions are used by factories to optimize production, by brands to source more efficiently, and by wholesalers & retailers to trade goods in bulk.

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Starting A Wholesaler Business: Everything You Need To Know

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