6 Training Software Success Stories [2024]
Online learning software makes it easy for institutions to deliver course content to learners. The learners can be students, employees, or even business people who want to learn a new skill.
Starting an eLearning software can be a profitable investment. Industry experts project that the e-learning market will double in the next few years.
Your business can provide content, create supporting technology, and administer e-learning courses.
In this list, you'll find real-world training software success stories and very profitable examples of starting a training software that makes money.
1. Trainual ($5.4M/year)
Chris Ronzio, founder of Trainual, came up with the idea for his software platform after realizing the chaos and lack of organization in small businesses. With his background in scaling a video production company and consulting for numerous small businesses, Ronzio saw a need for a tool that could help companies capture and document their processes in a scalable and teachable way. Trainual now serves over 15,000 users in 80 countries and has reached $2M in annual recurring revenue.
How much money it makes: $5.4M/year
How many people on the team: 59
Trainual is a software platform that helps small businesses effortlessly scale by capturing every process, role, and responsibility, creating a consistent, teachable, and scalable knowledge base. With over 15k users in over 80 countries, Trainual has grown to $2M ARR by catering to businesses looking for something more manageable than an enterprise learning system.
2. Coassemble ($2.1M/year)
Jude Novak, Co-Founder & CPO of Coassemble, came up with the idea for the online training platform after experiencing the limitations and poor user experience of existing online training systems. He wanted to create a platform that was easy to use and could provide engaging training experiences. By targeting the underserved market segment of small to medium-sized businesses new to online training, Coassemble has experienced over 100% YoY customer growth and has attracted over 1,000 businesses to their platform.
How much money it makes: $2.1M/year
How much did it cost to start: $10K
How many people on the team: 30
Coassemble is an online training platform that has seen >100% YoY growth since launch, capturing the untapped market segment of small to medium businesses looking to train online for the first time, with over 1,000 businesses signing up to the platform and 90% of new customers training online for the first time, using a focus on ease of use, flexible sharing options, deep reporting, and genuine engagement experiences.
3. National Trade Institute ($1.92M/year)
During COVID-19 lockdowns, Hector, a laid-off VP, discovered a hidden grant that paid trade school tuition. He leveraged it to create the National Trade Institute in Texas, enrolling over 350 students and generating $3 million in two years.
How much money it makes: $1.92M/year
How much did it cost to start: $35K
How many people on the team: 7
Discover how an online trade school scaled from zero to over 350 students and $3 million in revenue in just two years, leveraging a little-known government grant to dominate the market and achieve 85% profit margins.
4. eWebinar ($600K/year)
Melissa Kwan, co-founder and CEO of eWebinar, came up with the idea for the business after experiencing the pain of having to run the same webinar over and over again for her previous enterprise SaaS startup. Recognizing the need for a scalable webinar automation solution, Melissa decided to create eWebinar, a platform that turns any video into an interactive webinar that can be set on a recurring schedule or made available on demand. With customers ranging from solopreneurs to publicly traded companies, eWebinar has achieved an MRR of around $50k and continues to focus on delivering the best product and customer experience.
How much money it makes: $600K/year
How much did it cost to start: $500K
How many people on the team: 0
Melissa Kwan, CEO of eWebinar, discusses how she identified the pain point of running the same webinar over and over again, leading her to build an automated webinar solution, with a current MRR of $50k and a focus on word-of-mouth marketing.
5. Product Lab ($104K/year)
Long, the founder of Product Lab, came up with the idea for his business after realizing that many startup founders in Vietnam lacked a product mindset. With his co-founders Thinh, Boris, and Ben, who are experts in product development and management, they established Product Lab to provide consulting and training services in digital product management. Despite the challenges of being the first player in the market and a limited budget, Product Lab has achieved impressive milestones, such as being sponsored by Techfest 2020, working with big corporations like Vinpearl and Vinfast, and hosting a webinar with BUV during the COVID-19 pandemic.
How much money it makes: $104K/year
How much did it cost to start: $5K
How many people on the team: 2
Product Lab is a digital product management consulting company in Vietnam that offers consulting and training services and is the pioneer in digital product management consulting in the country.
6. Mindynamics ($18K/year)
Saakshi Choithani, a mompreneur and Professional Growth Hacker, came up with the idea for her business, Mindynamics, after realizing the impact of the pandemic on the education sector. She designed her first program to help teachers during the lockdown and offered it for free, which attracted participants from multiple countries. From there, she expanded her offerings to include e-learning programs and services to help companies and organizations set up their own e-learning platforms.
How much money it makes: $18K/year
How much did it cost to start: $1K
How many people on the team: 0
Mindynamics, an Indian-based training and skill development company, successfully pivoted to e-learning during the pandemic and achieved over 100 events in the past year, expanding to five countries and offering individual and corporate training programs, while also helping trainers with technology challenges and content creation.
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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