Stress Relief Products

2 Stress Relief Products Success Stories [2026]

Updated: May 2nd, 2026

A stress relief product business specializes in selling items that help individuals manage and alleviate stress.

These products can range from stress balls, aromatherapy candles, calming teas, massage tools, and other similar items.

The primary objective of such businesses is to provide effective solutions that promote relaxation and well-being in today’s fast-paced world. With the increasing awareness of the significance of mental health and stress reduction, starting a stress relief products business is an excellent opportunity.

As people seek effective and accessible ways to unwind and find balance in their daily lives, the demand for such products has been on the rise. Thus, starting a stress relief products business can be a lucrative venture that can offer customers the much-needed respite from stress and anxiety.

In this list, you'll find real-world stress relief products success stories and very profitable examples of starting a stress relief products that makes money.

1. The TouchPoint Solution ($3.6M/year)

Vicki Mayo, the founder of TouchPoint Solution, came up with the idea for her business after using a technology to alleviate her daughter's night terrors. Recognizing the potential of this technology to help people de-stress, she launched TouchPoints, which has been used over 3 million times since its inception in 2016. With a successful Kickstarter campaign and retail launch in the works, TouchPoint is on track to continue its impressive growth.

How much money it makes: $3.6M/year
How much did it cost to start: $250K
How many people on the team: 5

SMALLBORDER

How I Developed A $300K/Month Wearable That Reduces Stress

This case study article follows Vicki Mayo, who developed a stress-reducing wearable product for her company TouchPoint, which achieved over $2 million in sales in the first couple of years and has been used for stress relief over 3 million times.

Read by 7,556 founders

2. Stello ($36K/year)

Brandon Nolte, co-founder of Stello, came up with the idea after building a successful CBD business. Seeing the need for a unique product in the CBD space, he decided to create stress diffusing mints. With the help of a product development company and a branding agency, Stello was brought to life. Despite limitations in marketing due to restrictions on platforms like Google and Facebook, Nolte is focused on attracting more customers and improving the product and customer experience.

How much money it makes: $36K/year
How much did it cost to start: $350K
How many people on the team: 0

SMALLBORDER

I Launched A Stress-Diffusing Mints Brand After Building A $10M CBD Business

Brandon Nolte, the co-founder of Stello, a stress diffusing mint company, shares his journey of launching a new company after +8 years and +$10 million in sales in the CBD space, including the challenges and opportunities of product development, branding, and marketing strategies in the CBD industry.

Read by 5,147 founders

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