Business Idea

Start A Story Blogging Business

About

Starting a story blogging business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell story blogging, or selling story blogging online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a story blogging business ➜

Key stats

market size
$400B
starting costs
$16.8K
gross margin
80%
avg product price
$50
time to build
8 months
growth
SEO
time investment
Side project
work from home?
Yes

About

Starting a story blogging business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell story blogging, or selling story blogging online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a story blogging business ➜

Key stats

market size
$400B
starting costs
$16.8K
gross margin
80%
avg product price
$50

 

time to build
8 months
growth
SEO
time investment
Side project
work from home?
Yes

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $40 $2,350
Employee & Freelancer Expenses $0 $5,500
Equipment & Supply Expenses $525 $5,500
Website Costs $232 $6,500
Business Formation Fees $600 $4,700
Software Expenses $162 $3,019
Advertising & Marketing Costs $0 $2,750
Other Expenses $0 $800
Total Startup Costs $1,559 $31,119

Successful Businesses

Business URL Rank
Daily Kos dailykos.com #5,184
Learning to Read for Kids readingeggs.com #19,378
LewRockwell lewrockwell.com #25,927
Brain Pickings brainpickings.org #30,666
Flocabulary flocabulary.com #36,975
Beliefnet beliefnet.com #52,075
John Chow dot Com johnchow.com #61,928
The Mighty themighty.com #62,473
Tinder gotinder.com #67,339
Storypark - Document and support children's learning storypark.com #68,575
The Art Story theartstory.org #68,720

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Rewarding work Starting a story blogging business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
Meaningful business connections You never know who you will meet as a story blogging business. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
High margins The gross margins for your story blogging business are typically around 80%, which is considerably high and allows you to grow your business and manage costs easily.
Cons Description
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Niche Market A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.
Time commitment With starting a story blogging business, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.
Difficult to build trust with your customer With starting a story blogging business, there can be minimal face-to-face interaction, which means it can be a lot more difficult to establish trust with your customers. You'll need to go the extra mile with your customer to grab their attention and business.
Impatient customers You may offer an engaging user experience for your customer, but customers expect a lot and may be impatient if they aren't pleased with your product or service.
You might struggle financially (at first)! If you bootstrap your business or choose not to pay yourself (or pay yourself less than you were making at your corporate job), this can be financially taxing. It's important to adjust your lifestyle and set a plan for yourself so you don't find yourself in a stressful situation.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 3

    Advertising on social media

    Social media advertising is one of the leading ways to get the word out when it comes to story blogging business.

    There are various different Social Media platforms available to you. Some may be more critical for your marketing efforts than others, however, it's important to have an understanding of what's out there and available to you.

    Learn more about advertising on social media ➜