6 Sports Skills Coaching Business Success Stories [2023]
Here are some real life success stories of starting a sports skills coaching business:
1. Athlo agncy ($192K/year)
Jay Fuller (from Chicago, IL, USA) started Athlo agncy ago.
My name is Jay Fuller, I’m one of three co-founders of athlo agncy. – a personal branding startup for the anonymous college athlete navigating NIL (Name, Image, and Likeness). Our flagship product is a personal branding workshop, pre-recorded in a MasterClass-like format. Facilitated by my other two co-founders – Aly and Isaac Nauta (brother and sister).
We’ve been able to add athlo ambassadors, participate in an event with UGA baseball and a sports accelerator, and have two on-campus workshops scheduled this summer with two different universities.
2. human-kinetics
- Website traffic: 610K/month
- Business rank: #58.3K
Check out their full website ➜
Learn more about starting a sports skills coaching business:
Where to start?
-> How much does it cost to start a sports skills coaching business?
-> Pros and cons of a sports skills coaching business
Need inspiration?
-> Examples of established sports skills coaching business
Other resources
4. Vocational Education and Apprenticeships
Explore City & Guilds- the global leader in skills development & apprenticeship schemes with 2 million learners working on diverse qualifications every year.
- Website traffic: 380K/month
- Business rank: #120K
Check out their full website ➜
5. TeachPE.com
The Number One for Physical Education and Sport: GCSE, A Level, K12 and BTEC - knowledge and interactive quizzes, plus sports coaching tips and drills
- Website traffic: 130K/month
- Business rank: #437K
Check out their full website ➜
Hey! 👋 I'm Pat Walls, the founder of Starter Story.
Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.

- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings