7 Sports Podcast Success Stories [2024]

Pat Walls

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Updated: November 19th, 2023

Start A Sports Podcast

Sports podcasting is a business idea that involves creating and distributing a weekly or monthly audio show discussing various sports topics and events. This type of business is perfect for sports enthusiasts passionate about discussing and analyzing the latest news and developments in sports.

To start a sports podcast business, the first step is to create a solid business plan that outlines your goals, target audience, and marketing strategy. It’s essential to research the market and determine what type of content will be most appealing to your audience and how you will monetize your podcast.

One essential tip to running a successful sports podcast business is to consistently produce high-quality content that is engaging and informative. This can be achieved by conducting thorough research and staying up-to-date on the latest sports news and events. Additionally, it’s important to regularly interact with your audience through social media and other channels to build a strong following and keep them engaged.

Another tip for running a successful sports podcast business is to invest in good-quality audio equipment and software. This will help ensure that your podcast sounds professional and is easy to listen to. Building relationships with other sports industry professionals is also a good idea. This can help you secure guests for your podcast and generate additional income through sponsorships and partnerships.

Sports podcasting is a great business idea for those passionate about sports who want to share their insights and analysis with a broader audience. Founders can create a successful and profitable sports podcast business by consistently producing high-quality content and building relationships with industry professionals.

Here are some real life success stories of starting a sports podcast:

1. SGPN ($360K/year)

Sean Green, co-founder of The Sports Gambling Podcast Network, started the business with his partner out of a passion for sports gambling. Initially just a conversation recorded in a garage, the podcast has now grown into a legit sports gambling media empire with over 15 shows, multi-million downloads per year, and $30K/month in revenue. Their success is attributed to their adaptability, pivotability, and ability to attract and retain customers through free picks, contests, and a thriving community on Slack.

How much they make: $360K/year
How much did it cost to start: $0
Current team size: 2

I Started A $360K/Year Podcast About Sports Betting

Discover how Sean Green turned his sports gambling podcast into a multi-million media empire generating $30K/month in revenue and over a million downloads annually.

About

Sean started SGPN over 12 years ago

Revenue

Sean grew the business to $30K/month

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4. 247Sports

Where they're located: Memphis, Tennessee, USA
Website traffic: 58.2M/month

5. Sportsnet.ca

Website traffic: 14.5M/month