8 Social Media Platform App Business Success Stories [2024]

Pat Walls

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Updated: November 19th, 2023

Start A Social Media Platform App Business

Here are some real life success stories of starting a social media platform app business:

1. Pallyy ($24K/year)

Tim Bennetto, the founder of Pallyy, came up with the idea for his social media scheduling platform after building an Instagram analytics app that received over 500k downloads. Realizing the importance of knowing how to code to bring new ideas to life, Tim learned to code and eventually pivoted to create Pallyy, targeting social media agencies. With recent growth of almost 100% in the last 3 months, Pallyy has found its niche in the crowded social media scheduling space.

How much they make: $24K/year
How much did it cost to start: $100
Current team size: 0

I Learned To Code And Launched A Social Media Scheduling Platform [$2K/Month]

Pallyy, a social media scheduling platform built for social media agencies and managers, achieved almost 100% growth in the last three months, from $1300 MRR to $2450 MRR, after founder Tim Bennetto shifted focus to a particular niche of users and built new features, although he admitted to naming and branding mistakes.

About

Tim started Pallyy over 4 years ago

Revenue

Tim grew the business to $2K/month

Costs

It cost Tim $100 to start the business

Read this case study

Read by 5,081 founders

2. FriendsWith limited ($174K/year)

Paige and Dan came up with the idea for FriendsWith during the first lockdown in New Zealand. With more time on their hands, they evaluated what they wanted for their future and saw the opportunity in the growing market of social commerce. They combined their skills and created a social commerce platform that incorporates social media, commerce, and an affiliate rewards program, attracting users to shop and share content for premium fashion and lifestyle brands. They have seen a 300% increase in app users and estimate to bring in $200,000 in revenue for the next financial year.

How much they make: $174K/year
How much did it cost to start: $42.5K
Current team size: 2

We Started a $174K/Year Social Commerce Platform During Lockdown

FriendsWith, a social commerce platform with a built-in affiliate rewards program for premium fashion and lifestyle brands, saw a 300% increase in app users since launching in August 2020 and estimates bringing in $200,000 in revenue for the next financial year, with a focus on attracting shopping enthusiasts to become "influencers" to start a side hustle with no overhead costs.

About

Paige started FriendsWith limited over 3 years ago

Revenue

Paige grew the business to $14.5K/month

Costs

It cost Paige $42500 to start the business

Read this case study

Read by 2,729 founders

So... can you actually make money with a social media platform app business?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

4. HootSuite

Enhance your social media management with Hootsuite, the leading social media dashboard. Manage multiple networks and profiles and measure your campaign results.

Where they're located: Nashville, Tennessee, USA
Website traffic: 7.66M/month

5. Gleam: Business Growth Platform

Over 1M+ businesses use Gleam's marketing apps to grow and engage customers via Contests, Giveaways, Email Forms & Collecting User Generated Content.

Where they're located: Gilbert, Arizona, USA

So... can you actually make money with a social media platform app business?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. Falcon.io

Falcon is your social media marketing platform built on social analytics, community engagement and governance for Facebook, Twitter, LinkedIn, and Instagram.

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Starting A Social Media Platform App Business: Everything You Need To Know

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