7 Ski Touring Gear Success Stories [2024]

Pat Walls

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Updated: November 19th, 2023

Start A Ski Touring Gear

Ski touring is a type of skiing that occurs in the backcountry in unmarked or unpatrolled areas. The essential ski touring gear includes touring skis, touring bindings, climbing skins, telescopic touring poles, and touring ski boots.

Are you interested in selling sports gear? Starting a ski touring gear business could be your right decision today. You can buy the ski touring gear in bulky and open a brick-and-mortar shop or online ski touring gear shop.

Here are some real life success stories of starting a ski touring gear:

1. Hagan Ski ($1.08M/year)

After growing up in a flat region of Minnesota, the founder developed a passion for skiing and an admiration for brands that focused on quality and specialty products. Years later, after a career in the military and coaching endurance athletes, he combined his love for skiing with business and launched Hagan Ski Mountaineering, a company dedicated exclusively to backcountry ski touring. With a focus on performance and durability, Hagan has gained recognition and seen 50% annual growth in recent years, appealing to both devoted backcountry skiers and specialty retailers.

How much they make: $1.08M/year
How much did it cost to start: $10K
Current team size: 1

How I Started An Online Store Selling Backcountry Skis

Hagan is a ski mountaineering gear company that has 50% annual growth and focuses solely on backcountry ski touring, resulting in the world’s widest selection of mountaineering skis.

About

Michael started Hagan Ski over 13 years ago

Revenue

Michael grew the business to $90K/month

Costs

It cost Michael $10000 to start the business

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Starting A Ski Touring Gear: Everything You Need To Know

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So... can you actually make money with a ski touring gear?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

4. BRP

Learn more about BRP's world-renowned vehicles from the BRP official website.

How much they make:
Where they're located: El Paso, Texas, USA
Current team size: 1000
Website traffic: 2.21M/month

5. Skis

Where they're located: Charlotte, North Carolina, USA
Website traffic: 230K/month

So... can you actually make money with a ski touring gear?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. L9 Sports

Where they're located: Los Angeles, California, USA
Website traffic: 560K/month