Shaving Razor Business

2 Shaving Razor Business Success Stories [2024]

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Updated: July 23rd, 2024

Want to disrupt a well-established industry? Consider launching a shaving razor business.

At its core, this business idea involves designing, manufacturing, and selling high-quality razors aimed at improving the grooming experience. With a rise in self-care routines and an increasing demand for premium grooming products, there’s never been a better time to enter this market.

By offering innovative razor options, targeted toward specific customer needs, you can build a brand that commands loyalty. However, it's crucial to understand the groundwork—like forming relationships with suppliers, perfecting your product design, and executing effective marketing strategies.

If you’re passionate about quality and keen on addressing everyday grooming challenges, this business could be a rewarding venture.

In this list, you'll find real-world shaving razor business success stories and very profitable examples of starting a shaving razor business that makes money.

1. Antonio’s Barber Shop ($1.5M/year)

Antonio Camilleri, a seasoned barber with over 18 years of experience, opened his first barbershop in Leister, UK, after working as an apprentice and further improving his skills in the Netherlands. Recognizing a gap in the market for old-school barbering in Malta, Antonio moved back and opened the official Antonio's Barber Shop with 8 chairs, quickly growing to 14 barbers across 2 locations. With an annual turnover of 1.5 million euros, Antonio's Barber Shop offers top-notch customer service, a range of grooming products, and a barbering academy.

How much money it makes: $1.5M/year
How much did it cost to start: $500K
How many people on the team: 25

How I Started A $125K Barber Shop, Beard Grooming Brand And Barbering Academy

Antonio Camilleri built Antonio's Barber Shop from a small two-chair operation to two locations servicing over 250 daily clients and €1.5M in annual revenue with a product line generating a 30% profit.

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2. Scruffie ($24K/year)

Reid Simkovitz, the founder of The Scruffie, came up with the idea for his neck shaver after struggling to find a convenient way to trim the hair on the back of his neck. Frustrated with relying on others or awkwardly attempting to shave it himself, he decided to create his own neck razor, leading to the successful launch of The Scruffie in April 2020. The product gained significant attention, being featured on platforms such as Business Insider, Cheddar, Yahoo's In The Know, and Barstool Sports, and even raising over $5,000 on Kickstarter.

How much money it makes: $24K/year
How much did it cost to start: $25K
How many people on the team: 1

How I Created An Innovative Neck Shaver

This case study is about a college student who invented The Scruffie, an innovative neck shaver, after struggling to find someone to shave the back of his neck, which has garnered over five million impressions, funding a Kickstarter and generating $2,200 in sales from customers in over ten countries.

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Read by 13,872 founders