7 Self Publisher Business Success Stories [2023]

7 Self Publisher Business Success Stories [2023]
Start A Self Publisher Business

A self-publishing business helps authors self-publish books through technology, services, education, and other means. Self-publishing businesses fall into three classifications: publishing platforms, author services, and self-publishing education companies.

To start a self-publishing business, you must file a “Doing Business As” (DBA) or form a limited liability company.

Self-publishing business is not a new phenomenon. The business dates back to the 18th century, and today it is increasingly becoming the first choice for writers.

Here are some real life success stories of starting a self-publisher business:

1. BowTied Opossum ($36K/year)

BowTiedOpossum (from ) started BowTied Opossum over 1 year ago.

$3K / month
1 founders / 0 employees

Case Study

Hello, my name is Opossum and I’m the founder of BowTiedOpossum. Did that first sentence confuse you? Well, you’re not alone. We’ll get to that later though.

After 9 months, I’ve managed to grow the newsletter to $3k a month in between my career, outside consulting, personal projects, and family/kids. I’ve done this completely anonymously with 0 ad dollars, by myself, and no prior social media presence to give it a boost.


2. Merrative ($24K/year)

Harshala Chavan (from Mumbai, Maharashtra, India) started Merrative over 2 years ago.

$2K / month
1 founders / 0 employees

Case Study

I am Harshala Chavan from Mumbai India - a maker, community-builder, and writer in the publishing and content industry.

Today, Merrative can provide on average USD 200 worth of projects to our talent. We generate on an average USD 1500 per month in marketplace transactions and are hungry to scale up!


Learn more about starting a self-publisher business:

Where to start?

-> How much does it cost to start a self-publisher business?
-> Pros and cons of a self-publisher business

Need inspiration?

-> Examples of established self-publisher business

Other resources

4. BowTied Opossum

Get smarter about all things digital. Affiliate marketing, e-commerce, analytics, and digital marketing.

Start and grow your first online business today. Click to read WiFi Money, by BowTied Opossum, a Substack publication with thousands of readers.

  • Estimated revenue: $3K/month
  • Business rank: #572

Check out their full website ➜

5. Publishing services for self publishing authors and businesses

  • Website traffic: 90K/month
  • Business rank: #61.5K

Check out their full website ➜

6. Kindle Nation Daily

  • Website traffic: 90K/month
  • Business rank: #150K

Check out their full website ➜

Pat Walls,  Founder of Starter Story
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