Start A Sauna Service Business - Business Ideas

Updated: September 15th, 2022
Start A Sauna Service Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Have you ever felt so tired that you wished you could jump into a steam room or a sauna? You are not alone. Sauna and steam room improve blood circulation, lower blood pressure, and reduce stress. Thus, many people will even pay for a sauna or steam bath just to enjoy the relaxation. Therefore, opening a sauna and steam bath business can be profitable.

Starting a sauna service business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell sauna service, or selling sauna service online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
$99B
starting costs
$17.8K
gross margin
80%
time to build
60 days

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$6,900

Business Formation Fees

$600

$3,200

Equipment & Supply Expenses

$63

$200

Retail Business Expenses

$0

$7,200

Inventory Expenses

$300

$5,000

Vehicle Expenses

$0

$10,000

Training & Education Expenses

$0

$1,000

Advertising & Marketing Costs

$0

$1,200

Software Expenses

$0

$200

Website Costs

$13

$215

Food Business Expenses

$25

$500

Successful Businesses

Business URL Rank

MEDICAL SAUNA

medicalsaunas.com

58,608

Sana commerce

sana-commerce.com

89,000

ICDSoft Ltd.

icdsoft.com

105,816

JACUZZI Saunas

infraredsauna.com

249,807

Sana Benefits

sanabenefits.com

325,371

Rocky Mountain Saunas

rockymountainsaunas.com

326,329

Spa Industry Association

dayspaassociation.com

348,964

Cedar Sauna Kits + Sauna Doors + Sauna Heaters + Steamroom Generators

cedarbrooksauna.com

394,947

Whirlpools, Jacuzzi, bathtub, sauna, hydromassage cabin

wellis.com

406,748

Finnleo

finnleo.com

480,943

The Sauna Place

saunaplace.com

683,794

Pros & Cons

Pros Description

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Little startup costs required

The cost to start a sauna service business costs significantly less money than most businesses, ranging anywhere from 62 to 35,615.

Rewarding work

Starting a sauna service business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

No overhead costs

To get your sauna service business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

High customer retention rates

Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.

High margins

The gross margins for your sauna service business are typically around 80%, which is considerably high and allows you to grow your business and manage costs easily.

Cons Description

Crowded Space

Competition is high when it comes to your sauna service business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Work can be inconsistent

As a sauna service business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.

Isolation

Often times, as a sauna service business, you typically work alone and do not have much face-to-face interaction with other team members.

No safety net

Typically, as a sauna service business, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times.

Niche Market

A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.

You may need to charge sales tax

If you are selling your products in various states, you may be required to charge sales tax. Although this may not impact your financials specifically, it can be a headache to create a process and procedure for this. To learn more about sales tax, check out this article