Become A Real Estate Photographer - Business Ideas

Updated: September 15th, 2022
Become A Real Estate Photographer

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

A real estate Photographer is responsible for taking photos of properties. These photos are used by buyers, sellers, and real estate agents to market and sell properties.

As a real estate photographer, you'll need to have an eye for detail and be able to take quality photos. You'll also need to be familiar with the latest editing software so that you can make your photos look their best.

The average salary for a real estate photographer is $53,633. Salaries can vary based on experience and location to as much at 60K with the high end earners making over 150k per year!

This real estate business trend is a great way to make money if you're creative and have a good eye for composition. With the different abilities, there is a need for quality photos of properties. If you have the skills and experience, starting your own photography business can be a great way to make money in the real estate industry.

You can use your photography skills to generate income through advertising and affiliate marketing. Or, you could use them to build a client base and eventually start your own real estate photography business.

Becoming a real estate photographer requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell real estate photographer, or selling real estate photographer online, you can use this page as a guide for everything you'll need to know.

Key Stats

revenue (monthly)
$220K
starting costs
$21.8K
gross margin
50%
avg product price
$50395
time to build
90 days
growth
Organic social media
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$7,000

Employee & Freelancer Expenses

$151

$352

Website Costs

$223

$7,215

Business Formation Fees

$5,600

$20,400

Software Expenses

$162

$3,094

Advertising & Marketing Costs

$75

$5,286

Total Startup Costs

$6,211

$43,347

Successful Businesses

Business URL Rank

Zenfolio

zenfolio.com

20,441

Virtuance

virtuance.com

150,159

VHT Studios

vht.com

173,965

Home Visit

homevisit.com

234,755

Dee Zunker Photography

deezunkerphotography.com

257,743

PhotoUp

photoup.net

362,447

Homejab

homejab.com

401,408

PFRE

photographyforrealestate.net

431,121

f8 Real Estate Media

f8re.com

468,902

Truplace

truplace.com

519,544

Real Estate Photography

ranchophotos.com

521,205

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Scalable

With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.

No overhead costs

To get your real estate photographer started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

Meaningful business connections

You never know who you will meet as a real estate photographer. This could be the start of an incredible business opportunity!

High customer retention rates

Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.

Cons Description

Niche Market

A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.

Work can be repetitive

You may find creating the same product over and over repetitive and tiresome. One way of avoiding this is to diversify product lines and revenue streams - this will keep things interesting!

Time commitment

With becoming a real estate photographer, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.

Difficult to build trust with your customer

With becoming a real estate photographer, there can be minimal face-to-face interaction, which means it can be a lot more difficult to establish trust with your customers. You'll need to go the extra mile with your customer to grab their attention and business.

Impatient customers

You may offer an engaging user experience for your customer, but customers expect a lot and may be impatient if they aren't pleased with your product or service.

Learning Curve

When you start your own business, you no longer have upper management to provide you with a playbook for your roles and responsibilities. You should know the ins and outs of every aspect of your business, as every decision will come down to you.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

    Learn more about affiliate program ➜

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

    Learn more about direct sales ➜

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

    Learn more about word of mouth ➜