Start A Penny Portrait Business - Business Ideas
Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.
Have you ever marveled at art made from unconventional items? A penny portrait business is a unique venture where your creativity can shine. In simple terms, you meticulously arrange pennies by year, tininess, and patina to create striking portraits and pieces of art.
As an owner of a penny portrait business, you interact with art enthusiasts who appreciate the exquisite detail and time it takes to create such pieces. The process of creating a penny portrait is demanding, requiring careful planning and precision, lending each piece a unique and timeless appeal. The distinctive twist on portraiture and the appeal of upcycled artistry means there’s always a market ready to indulge in your creativity.
Whether you choose to open an online storefront or cater to local art exhibits and events, a penny portrait business presents a captivating way to transform common loose change into meaningful works of art. It’s a chance to craft an imaginative venture tailored to your artistic passion and attention to detail.
Starting a penny portrait business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell penny portrait, or selling penny portrait online, you can use this page as a guide for everything you'll need to know.
Key Stats
Startup Costs
Min Startup Costs | Max Startup Costs | |
---|---|---|
Office Space Expenses |
$0 |
$7,000 |
Employee & Freelancer Expenses |
$151 |
$352 |
Website Costs |
$223 |
$7,215 |
Business Formation Fees |
$5,600 |
$20,400 |
Equipment & Supply Expenses |
$66 |
$700 |
Retail Business Expenses |
$1,250 |
$11,650 |
Inventory Expenses |
$350 |
$14,750 |
Software Expenses |
$162 |
$3,094 |
Advertising & Marketing Costs |
$75 |
$4,786 |
Total Startup Costs |
$7,877 |
$69,947 |
Case Studies
Successful Businesses
Business | URL | Rank | |
---|---|---|---|
MCA Denver |
mcadenver.org |
826,037 |
|
National Portrait Gallery |
portrait.gov.au |
1,719,107 |
|
Connie Mintz- Vancouver WA Photographer |
conniemintzphotography.com |
3,805,287 |
|
Jay Soriano – Photographer |
jaysoriano.com |
6,752,975 |
|
Penny Portrait |
pennyportrait.com |
7,116,385 |
|
kgs-studios |
kgsstudios.com |
7,456,687 |
Pros & Cons
Pros | Description |
---|---|
Flexibility |
You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own. |
Ability to start your business from home |
It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning! |
Scalable |
With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers. |
Meaningful business connections |
You never know who you will meet as a penny portrait business. This could be the start of an incredible business opportunity! |
High customer retention rates |
Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer. |
High margins |
The gross margins for your penny portrait business are typically around 50%, which is considerably high and allows you to grow your business and manage costs easily. |
Cons | Description |
---|---|
Motivation of employees |
If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees. |
Longer Sales Process |
A penny portrait business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers. |
High employee turnover |
In the penny portrait business, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment. |
Taxes |
As a penny portrait business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it. |
High overhead expenses |
With starting a penny portrait business, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below. |
You may need to charge sales tax |
If you are selling your products in various states, you may be required to charge sales tax. Although this may not impact your financials specifically, it can be a headache to create a process and procedure for this. To learn more about sales tax, check out this article |
Marketing Ideas
-
1
Affiliate Program
Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.
Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.
The affiliate typically gets a unique link where clicks and conversions can be tracked.
-
2
Word of mouth
Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.
-
3
Social Media Advertising
Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.
According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.
Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings