7 Online Rug Store Success Stories [2024]

Pat Walls

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Updated: November 19th, 2023

Start An Online Rug Store

Online rug stores sell fine hand-woven or hand-dyed antique rugs, carpets, and textiles. Some potential customers looking to purchase exceptional old rugs, carpets, and materials are auctions, collectors, academics, museum curators, and homeowners.

If you are a home décor enthusiast, purchase and resell rare and important rugs or carpets online or even open a store in the neighborhood. If you are starting, always begin with a nearby product, something local or with close suppliers. Costs will be less, and probably logistics problems will go near zero.

Also, take controlled risks, as it's easier to test and fail cheaper than ever. Online services and tools make you ready to launch with a few bucks, so go try, sell and take feedback. Probably, you are nearer than you think to success.

As you advance, source fine textiles and fragments of rugs from Europe, Persia, India, Turkey, Morocco, China, and other countries respected for their rug-making expertise.

Market your rugs and carpets online or open a local rugs store targeting rug and tag run & carpet lovers.

Here are some real life success stories of starting a online rug store:

1. Mundoalfombra.com ($480K/year)

Mundoalfombra.com was founded by Manuel Mas and his family in 2001. Manuel's father, who had a background in manufacturing rugs, inspired him to combine his passion for the online world with the rug industry. Mundoalfombra.com quickly became the number one rug seller in Spain, gaining traction through SEO, Google Ads, and social media advertising. With consistent revenue growth of 20% each year, they have plans to expand internationally and maintain their position as the go-to source for rugs in Spain.

How much they make: $480K/year
How much did it cost to start: $3K
Current team size: 5

How We Started Selling Rugs And Carpets Online In The Early 2000s

Mundoalfombra.com is a Spanish-based rug and carpet e-commerce retailer that has seen 20% growth since the beginning of the decade, making around $23K/month revenue, and plans to further internationalize in the future.

About

Manuel started Mundoalfombra.com over 23 years ago

Revenue

Manuel grew the business to $40K/month

Costs

It cost Manuel $3000 to start the business

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Starting An Online Rug Store: Everything You Need To Know

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So... can you actually make money with a online rug store?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

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4. Target

Shop Target online and in-store for everything from groceries and essentials to clothing and electronics. Save 5% every day with your Target RedCard.

Where they're located: Indianapolis, Indiana, USA
Website traffic: 218M/month

5. BJ's Wholesale Club

Shop BJ's Wholesale Club for TV & Electronics, Computers & Tablets, Office, Patio, Garden & Outdoor, Furniture, Home, Appliances, Baby & Kids, Sports & Fitness, Toys & Video Games, Jewelry, Health & Beauty, Grocery, Household & Pet, Gift Cards, Clearance.

Where they're located: Jacksonville, Florida, USA
Website traffic: 8.84M/month

So... can you actually make money with a online rug store?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. RH

Where they're located: Columbus, Ohio, USA
Website traffic: 4.26M/month