Start An Online Influencer Business - Business Ideas
Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.
An online influencer business is a company or service that gets products or services sold through popular online users. It can be a very lucrative form of marketing.
As technology has advanced, more and more influencer businesses are starting to rise. These are people or companies who become famous for being influential on various topics.
More and more companies are investing in online influencer marketing because this channel is successful for new product exposure or for sharing news about a brand through voice-overs on popular online videos. You can work with these online influencers in different ways including the use of affiliate marketing or product embeds with sponsorship.
Starting an online influencer business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell online influencer services, or selling online influencer services online, you can use this page as a guide for everything you'll need to know.
Key Stats
Startup Costs
Min Startup Costs | Max Startup Costs | |
---|---|---|
Office Space Expenses |
$0 |
$7,000 |
Training & Education Expenses |
$0 |
$1,000 |
Software Expenses |
$0 |
$594 |
Advertising & Marketing Costs |
$0 |
$2,750 |
Website Costs |
$13 |
$215 |
Specific Industry Expenses |
$0 |
$100 |
Total Startup Costs |
$13 |
$11,659 |
Case Studies
Successful Businesses
Business | URL | Rank | |
---|---|---|---|
ABC11 Raleigh-Durham |
abc11.com |
35,274 |
|
Afluencer |
afluencer.com |
70,358 |
|
Dan Lok |
danlok.com |
73,101 |
|
Acorn |
acorninfluence.com |
88,436 |
|
Heartbeat |
heartbeat.com |
104,824 |
|
TapInfluence |
tapinfluence.com |
123,070 |
|
Welcome to The Online Publishers |
theonlinepublishers.com |
199,574 |
|
Influencer Marketing Platform |
scrunch.com |
219,357 |
|
Community Influencer® |
communityinfluencer.com |
275,159 |
|
Whalar |
whalar.com |
304,877 |
|
The Influence Agency: Influencer Marketing Toronto |
theinfluenceagency.com |
326,373 |
Pros & Cons
Pros | Description |
---|---|
Flexibility |
You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own. |
Ability to start your business from home |
It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning! |
Little startup costs required |
The cost to start a online influencer business costs significantly less money than most businesses, ranging anywhere from 12 to 11,659. |
Rewarding work |
Starting a online influencer business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about. |
Scalable |
With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers. |
Traffic to your website |
A online influencer business gives people a reason to visit your website and to keep coming back to you! |
Cons | Description |
---|---|
Crowded Space |
Competition is high when it comes to your online influencer business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies. |
Constant maintenance of publication |
You may find yourself constantly needing to update your online influencer business in order to stay relevant for your audience and for those searching on google. |
Lack of benefits |
With a online influencer business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming. |
Isolation |
Often times, as a online influencer business, you typically work alone and do not have much face-to-face interaction with other team members. |
Taxes |
As a online influencer business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it. |
No safety net |
Typically, as a online influencer business, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times. |
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings