5 Online Cooking Business Success Stories [2024]

Pat Walls

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Updated: November 19th, 2023

Start An Online Cooking Business

If you love to cook and want to start a business online, there are several opportunities that you can explore. Here are a couple of different approaches you can take:

Sell your recipes online
Become an influencer or blogger
Conduct online cooking classes/courses

Here are some benefits of starting an online cooking business:

You can have flexible working hours
You can start the business from your home
It requires a small investment
Cooking business is a rewarding work

Here are some real life success stories of starting a online cooking business:

1. Rosanna Pansino YouTube Channel ($5M/year)

How much they make: $5M/year
Current team size:

Sweet Success: Rosanna Pansino Reflects On 10 Years On YouTube

This case study shares the story of Rosanna Pansino, a YouTube personality who earns over $5 million every year from her channel which has 13.7 million subscribers, sharing cooking videos that are typically 15-20 minutes long.

About

They started Rosanna Pansino YouTube Channel about 14 years ago

Revenue

They grew the business to $417K/month

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Read by 747 founders

2. 40 Aprons ($300K/year)

How much they make: $300K/year
Current team size:

40 Aprons: Failures Behind Growing a Food Blog by 4,000%

This case study details how a food blog grew its income from $500/mo to $18,000/mo in just one year, with a 1,300% increase in traffic.

Revenue

They grew the business to $25K/month

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Read by 583 founders

So... can you actually make money with a online cooking business?

Of course. There are millions to be made in this industry.

But how?

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3. Kaori's Kitchen ($90K/year)

How much they make: $90K/year
Current team size: 2

MOCHI-MAKING EMPIRE PRODUCES PROFITS AND DELIGHT

Kaori's Kitchen, founded by Kaori Becker and her mother, offers classes on mochi-making, which originally began as physical sessions but moved to online classes during the pandemic, resulting in a growth in students and an annual revenue of $90,000 through bookings on Airbnb Experiences and Verlocal.

About

Kaori started Kaori's Kitchen about 8 years ago

Revenue

Kaori grew the business to $7.5K/month

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Read by 936 founders