Start A Niche Investment Platform - Business Ideas

Updated: September 15th, 2022
Start A Niche Investment Platform

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

A niche investment platform is a custom-tailored online exchange that deals with alternative asset classes such as collectibles, cryptocurrencies, real estate, or athletic prospects.

As a founder of such a platform, you can make use of modern technology to create transparent trading ecosystems that cater to specialized investors.

You can provide flexibility around portfolio combinations, which will help you build an exclusive user base.

This, in turn, will provide recurring revenue through transaction fees and premium subscriptions.

For those seeking alternatives amid volatile stock markets, a niche exchange offers asset diversification to brokers and traders who have a passion for fine wine or up-and-coming athletes.

Starting a niche investment platform requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell niche investment platform, or selling niche investment platform online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
$23.6B
revenue (monthly)
$179K
starting costs
$16.8K
gross margin
83%
avg product price
$1000
time to build
360 days
growth
Word of mouth
business model
Subscriptions
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$7,000

App Creation Costs

$1,099

$20,099

Software Expenses

$162

$2,894

Advertising & Marketing Costs

$0

$2,500

Website Costs

$13

$215

Training & Education Expenses

$0

$850

Total Startup Costs

$1,274

$33,558

Successful Businesses

Business URL Rank

Voya Financial

voya.com

16,043

First Round Capital

firstround.com

25,832

ProfitableVenture

profitableventure.com

27,134

UMB

umb.com

29,027

Jones Lang LaSalle IP, Inc.

jll.com

37,212

Trend Spider

trendspider.com

46,517

Mayple

mayple.com

65,841

Kitces

kitces.com

74,256

AcreTrader, Inc.

acretrader.com

104,463

Manhattan Associates

manh.com

133,458

Prosperity Bank

prosperitybankusa.com

134,836

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Rewarding work

Starting a niche investment platform can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Scalable

With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.

Traffic to your website

A niche investment platform gives people a reason to visit your website and to keep coming back to you!

No overhead costs

To get your niche investment platform started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

Cons Description

Crowded Space

Competition is high when it comes to your niche investment platform, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Motivation of employees

If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.

Longer Sales Process

A niche investment platform can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.

Security Issues

With any Saas business, data loss and security issues may arise throughout your process of building your product. It's critical that you understand exactly what you're responsible for and how to avoid potential issues down the road.

Isolation

Often times, as a niche investment platform, you typically work alone and do not have much face-to-face interaction with other team members.

Taxes

As a niche investment platform, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

    Learn more about affiliate program ➜

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

    Learn more about direct sales ➜

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

    Learn more about word of mouth ➜