8 Meme Based Product Success Stories [2024]

Updated: November 19th, 2023
Start A Meme Based Product

Here are some real life success stories of starting a meme-based product:

1. The Nut Button ($162K/year)

Davis and James came up with the idea for The Nut Button while in a meme group chat during college. They noticed the popularity of the "NUT" meme and realized that there was no real-life nut button available for purchase. They decided to take a risk and manufacture the product, relying on its inherent viral nature for marketing. Now, they're operating at a 65% profit margin and are on pace to do over $200,000 in sales in 2019.

How much they make: $162K/year
Current team size: 0

article

How We Created A Product Based On A Meme and Made $100K

Two college students turned a viral meme into a successful business, with over $200,000 in sales and a 65% profit margin largely due to the product's viral nature, passively selling 75% through Amazon FBA.

About
James started The Nut Button over 6 years ago
Revenue
James grew the business to $13.5K/month
Read by 7,738 founders

2. Blerp ($240K/year)

Aaron Hsu, the founder of Blerp, came up with the idea for his soundbite-sharing platform after creating a viral Shia Lebouf soundboard app in college. Seeing the potential for a full sound sharing platform, especially in the gaming and streaming community, Hsu focused on integrating Blerp with platforms like Twitch and TikTok, which led to rapid growth and partnerships with over 40,000 streamers generating over $1 million in revenue. With a strong emphasis on customer feedback and product marketing, Blerp has attracted and retained a large, passionate user base.

How much they make: $240K/year
How much did it cost to start: $20K
Current team size: 12

article

My College Project Inspired Me To Start A $240K/Year Audio-Sharing Platform

Blerp is a soundbite-sharing platform that works with over 40,000 streamers and has helped them generate over $1M in revenue through sound donations, with over 50,000 active streamers on the platform, thanks to their dedication to product marketing and testing every new feature and product.

About
Derek started Blerp over 5 years ago
Revenue
Derek grew the business to $20K/month
Costs
It cost Derek $20000 to start the business
Read by 2,734 founders

So... can you actually make money with a meme-based product?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. Memebase

Funny memes that "GET IT" and want you to too. Get the latest funniest memes and keep up what is going on in the meme-o-sphere.

Where they're located: Nashville, Tennessee, USA

article

So... can you actually make money with a meme-based product?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. Blerp

Blerp is the easiest way for you enhance a moment with sound. You can find, share, and create short audio clips, meme sounds, and soundboards! The largest growing database of categorized meme sound effects and meme soundboards that you can easily use to enhance your communication and interactions. Use blerps on Discord, Twitch and even iOS and Android. Find new ways to communicate using short audio clips.

How much they make: $240K/year
Where they're located: Salt Lake City, UT, USA
How much did it cost to start: $20K
Current team size: 12
Website traffic: 190K/month

article

My College Project Inspired Me To Start A $240K/Year Audio-Sharing Platform

Blerp is a soundbite-sharing platform that works with over 40,000 streamers and has helped them generate over $1M in revenue through sound donations, with over 50,000 active streamers on the platform, thanks to their dedication to product marketing and testing every new feature and product.

About
Derek started Blerp over 5 years ago
Revenue
Derek grew the business to $20K/month
Costs
It cost Derek $20000 to start the business
Read by 2,734 founders

8. The Nut Button

The official and original nut button. Comes ready to nut, batteries included. You can hit it from the back OR the front. Either way, you're gonna nut. Make a hilarious statement or two. or three. or however many times you can nut. It's 2019 man just do you, no judgement. The nuts are meticulously made.

How much they make: $162K/year
Where they're located: New York, USA
Current team size: 0

article

How We Created A Product Based On A Meme and Made $100K

Two college students turned a viral meme into a successful business, with over $200,000 in sales and a 65% profit margin largely due to the product's viral nature, passively selling 75% through Amazon FBA.

About
James started The Nut Button over 6 years ago
Revenue
James grew the business to $13.5K/month
Read by 7,738 founders