8 Marketing Automation Apps Business Success Stories [2024]

Updated: November 19th, 2023
Start A Marketing Automation Apps Business

Here are some real life success stories of starting a marketing automation apps business:

1. Epixel Solutions ($1.8M/year)

Sajin Rajan, co-founder of Epixel Solutions, came up with the idea for the company after attending a trade show and realizing the difficulties faced by product-selling companies in the direct selling industry. He saw an opportunity to provide a stable and advanced MLM software solution to help these companies manage their business more effectively. Since launching in 2015, Epixel has experienced impressive growth, with a monthly revenue of $70,000 and a client base that includes direct selling, MLM, blockchain, cryptocurrency exchanges, and more.

How much they make: $1.8M/year
Current team size: 150

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How I Started A $70K/Month Business Selling Software For MLMs

Epixel Solutions, LLC provides MLM software as a complete solution to manage and organize direct selling and MLM businesses, and has seen significant growth since launching, currently making a monthly revenue of around $70,000 and completing over 200+ projects in different sectors around the world.

About
Sajin started Epixel Solutions over 8 years ago
Revenue
Sajin grew the business to $150K/month
Read by 7,189 founders

2. Postoplan.app ($840K/year)

Alex Bozhin, founder & CEO of Postoplan, came up with the idea for his automated marketing platform for social media and messengers after working with various social media instruments in his marketing agency and feeling that something was missing. He saw an opportunity to revolutionize the market and create his own instrument for working with social media. After months of research and interviews with potential clients, he launched Postoplan and attracted over 1,000 users, including paying ones, through a Product Hunt launch.

How much they make: $840K/year
How much did it cost to start: $11K
Current team size: 27

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How We Developed A $70K/Month Social Media Management Tool

Postoplan, an automated marketing platform for social media and messengers, has reached over $1M in revenues and boasts 112,000 users in 147 countries with an average annual revenue growth of +25% MoM, making it among Estonia's Top 5 most promising startups in 2020, a finalist for the Global Business Owners Startup Awards in 2021, and placing 2nd at Seedstars Tallinn in 2020, all while being the only marketing platform that enables automated posting to WhatsApp.

About
Alex started Postoplan.app about 4 years ago
Revenue
Alex grew the business to $70K/month
Costs
It cost Alex $11000 to start the business
Read by 4,482 founders

So... can you actually make money with a marketing automation apps business?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

3. LeMI Apps ($168K/year)

a movie, or on vacation, LeMi Apps' SMS Marketing Auto Reply Apps for Small Business Automation allows users to set up automatic replies to missed calls, incoming texts, and messages from various messaging apps. Founder Michael Ginzburg, with his experience in mobile telephony and applications, identified a demand for a cost-effective alternative to expensive SMS marketing services and developed an Android app that offers keyword-based SMS auto-response at a fraction of the price. Despite facing challenges such as restrictions from Google Play Store, LeMi Apps has maintained its position as a leading SMS auto-reply app with high ratings and continuous support for its users.

How much they make: $168K/year
How much did it cost to start: $10K
Current team size: 4

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I Leveraged My Experience To Start A $72K/Year Auto Reply App Business At Age 50

This case study is about a mobile app entrepreneur who started with a simple SMS autoresponder app and has since released 17 more apps, occupying a leading position in communication apps, with a good achievement of $6,000 in revenue (temporarily) and over 500,000 users for their free app.

About
Michael started LeMI Apps over 10 years ago
Revenue
Michael grew the business to $14K/month
Costs
It cost Michael $10000 to start the business
Read by 3,544 founders

4. Encharge ($120K/year)

How much they make: $120K/year
Current team size:

Encharge: $3,950 in Pre-Orders - How to validate a SaaS idea

Founder creates marketing automation tool that generates $4,000 in pre-orders before launch, validating the idea.

Revenue
They grew the business to $10K/month
Read by 511 founders

So... can you actually make money with a marketing automation apps business?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. Keap ($100M/year)

How much they make: $100M/year
Current team size: 398

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Conquering Chaos: How Clate Mask Grew Infusionsoft into Keap

CRM and sales and marketing automation company, Keap, founded in 2001, rebranded from Infusionsoft in 2019 and has since become a $100 million dollar business with over 2,500 software integrations and a product range that includes Max Classic, Keap Lite, Pro, and Max, the majority of which are Pro.

About
Clate started Keap over 23 years ago
Revenue
Clate grew the business to $8.33M/month
Read by 652 founders