7 Luxury Watch Business Success Stories [2024]

Pat Walls

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Updated: February 29th, 2024

Start A Luxury Watch Business

A luxury watch business is a company that specializes in selling high-end, premium-quality wristwatches.

These watches are often crafted with high-end materials, precision engineering, and meticulous attention to detail, resulting in timepieces that are not only functional but also highly desirable status symbols.

The business involves sourcing or designing luxury watches, establishing a brand identity, and marketing these elegant timepieces to a discerning clientele who appreciate fine craftsmanship and exclusivity.

Running a luxury watch business involves managing inventory, providing excellent customer service, marketing, and maintaining financial stability. It also requires staying updated on industry trends and continuously improving operations for long-term success.

Here are some real life success stories of starting a luxury watch business:

1. Chronoexpert ($5.76M/year)

Pablo, the founder of Chronoexpert, came up with the idea for his luxury watches marketplace after seeing a gap in the market. With the pre-loved luxury goods industry growing at +20% annually, Pablo saw an opportunity to create a platform that focused on pre-owned luxury watches. Since launching almost 3 years ago, Chronoexpert has generated over 2.5 million euros in revenue and is looking to continue growing and exploring new opportunities in the luxury watches industry.

How much they make: $5.76M/year
How much did it cost to start: $180K
Current team size: 8

How We Launched A $2.5M Luxury Watches Marketplace

Chronoexpert, a luxury watches marketplace, has seen revenue exceeding 2.5M Euros in less than three years, with a growth potential of more than 20% YoY in the pre-owned market, highlighting the viability and potential of a pre-loved focus.

About

Pablo started Chronoexpert over 6 years ago

Revenue

Pablo grew the business to $480K/month

Costs

It cost Pablo $180000 to start the business

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Starting A Luxury Watch Business: Everything You Need To Know

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So... can you actually make money with a luxury watch business?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

So... can you actually make money with a luxury watch business?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. Crown & Caliber

Buy and sell preowned luxury watches at Crown & Caliber. We're the premier consignor of used luxury watches including Rolex, Cartier, and OMEGA.

Where they're located: Atlanta, Georgia, USA

6. Patek Philippe Geneve

Official website of the last family-owned Genevan luxury watch manufacturer. Enter the Patek Philippe universe to discover our watches, savoir-faire and news.

Where they're located: Nashville, Tennessee, United States
Website traffic: 1.2M/month

7. Swiss luxury watches

Website traffic: 670K/month