6 Leggings Business Success Stories [2024]

Pat Walls

•

Updated: November 1st, 2023

Start A Leggings Business

Here are some real life success stories of starting a leggings business:

1. Spanx ($400M/year)

Sarah was getting ready for a party when she realized she didn’t have the right undergarment to provide a smooth look under white pants. She began making pantyhose in her home. Later, she worked with a manufacturer to bring her vision for seam-free tights to the masses.

How much they make: $400M/year
How much did it cost to start: $5K
Current team size: 750

Spanx: Sara Blakely : How I Built This with Guy Raz

How Sara Blakely built a billion-dollar business selling hosiery that eliminates panty lines, plus a postscript on how Chandra Arthur's friend-matching app, Friendish, was featured on Planet of the Apps.

Revenue

They grew the business to $33.3M/month

Costs

It cost $5000 to start the business

Read this case study

Read by 585 founders

2. The worldwide page

Website traffic: 17.3M/month

Learn more about starting a leggings business:

Where to start?

-> How much does it cost to start a leggings business?
-> Pros and cons of a leggings business

Need inspiration?

-> Examples of established leggings business

Other resources

-> Leggings business manufacturers

4. Spanx

How much they make:
Where they're located: Atlanta, Georgia, USA
How much did it cost to start: $5K
Current team size: 750
Website traffic: 1.47M/month

5. Pick Your Plum

Website traffic: 340K/month

Part of

Starting A Leggings Business: Everything You Need To Know

‹

›