Start An Internet Marketing Consulting Business - Business Ideas

Updated: September 16th, 2022
Start An Internet Marketing Consulting Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Starting an internet marketing consulting business can be a lucrative venture. Such businesses provide customized solutions to help companies improve their online presence and digital marketing strategy, to reach a wider audience.

To start such a business, you need to have expertise in areas such as search engine optimization, content creation, website analytics, social media, and pay-per-click advertising.

Offer your consulting services to local businesses and startups, highlighting your ability to cost-effectively drive web traffic, convert visitors, and expand their brand's digital footprint.

It is crucial to stay up-to-date on the latest online marketing best practices and trends so that you can guide your clients to make smart, data-driven decisions that maximize their Return On Investment (ROI).

Starting an internet marketing consulting business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell internet marketing consulting service, or selling internet marketing consulting service online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size
$17B
revenue (monthly)
$56K
starting costs
$11.7K
gross margin
90%
time to build
210 days
growth
SEO
business model
Subscriptions
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$7,000

Employee & Freelancer Expenses

$150

$250

Website Costs

$223

$7,015

Business Formation Fees

$600

$4,700

Software Expenses

$162

$2,894

Advertising & Marketing Costs

$0

$1,400

Total Startup Costs

$1,135

$23,259

Successful Businesses

Business URL Rank

Outgrow

outgrow.co

17,641

Thrive Internet Marketing Agency

thriveagency.com/

24,073

Concentrix

concentrix.com

35,793

Bootstrap Business

myfrugalbusiness.com

76,778

Pepper It Marketing

pepperitmarketing.com

99,032

Foster Web Marketing

fosterwebmarketing.com

159,850

Decision Analyst: Full Service Marketing Research & Advanced Analytics

decisionanalyst.com

170,218

Review Wave

reviewwave.com

174,644

Right Mix Marketing

rightmixmarketing.com

196,255

Lorenzo Gutierrez

lorenzogutierrez.net

239,038

Regex SEO

regexseo.com

346,135

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Little startup costs required

The cost to start a internet marketing consulting business costs significantly less money than most businesses, ranging anywhere from 62 to 23,259.

Rewarding work

Starting a internet marketing consulting business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Scalable

With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.

No overhead costs

To get your internet marketing consulting business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

Cons Description

Crowded Space

Competition is high when it comes to your internet marketing consulting business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Longer Sales Process

A internet marketing consulting business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.

Work can be inconsistent

As a internet marketing consulting business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.

Lack of benefits

With a internet marketing consulting business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.

Isolation

Often times, as a internet marketing consulting business, you typically work alone and do not have much face-to-face interaction with other team members.

Taxes

As a internet marketing consulting business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.