Business Idea

Start A Hygiene Product Company

About

Starting a hygiene product company requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell hygiene products, or selling hygiene products online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a hygiene product company ➜

Key stats

market size
$20.9B
revenue (monthly)
$1.85M
starting costs
$27.8K
gross margin
62%
avg product price
$12
time to build
9 months
growth
Email marketing
business model
E-Commerce
time investment
Full time

About

Starting a hygiene product company requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell hygiene products, or selling hygiene products online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a hygiene product company ➜

Key stats

market size
$20.9B
revenue (monthly)
$1.85M
starting costs
$27.8K
gross margin
62%
avg product price
$12

 

time to build
9 months
growth
Email marketing
business model
E-Commerce
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $0 $7,000
Employee & Freelancer Expenses $151 $352
Website Costs $223 $7,215
Business Formation Fees $5,600 $20,400
Equipment & Supply Expenses $63 $200
Inventory Expenses $350 $14,750
Software Expenses $162 $3,094
Advertising & Marketing Costs $0 $2,400
Total Startup Costs $6,549 $55,411

Successful Businesses

Business URL Rank
SNOW trysnow.com #29,323
cleanitsupply.com cleanitsupply.com #44,346
Pee Safe peesafe.com #92,255
Bharat Photon bharatphoton.com #249,292
Lancashire Hygiene For All Your Cleaning Requirements Cleaning lancashirehygiene.co.uk #401,755
MHDay menstrualhygieneday.org #598,429
Dettol: We Protect What We Love dettol.co.uk #657,715
WHOOSH! whoosh.com #739,038
HSD Online hygienesuppliesdirect.com #951,665
Kitchen Deep Cleaning cateringhygiene.co.uk #957,733
Hygiene & Bugs hygieneandbugs.co.za #1,425,320

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
High margins The gross margins for your hygiene product company are typically around 62%, which is considerably high and allows you to grow your business and manage costs easily.
Quick build time The average time it takes to build your product is quick - typically around 9 months. This will allow you to bring your product to market faster.
Amazing perks and discounts Working in the hygiene product company comes with its perks! As a seller for these products/services, you typically also get to enjoy industry perks and discounts.
Cons Description
Crowded Space Competition is high when it comes to your hygiene product company, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Time commitment With starting a hygiene product company, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.
Difficult to build trust with your customer With starting a hygiene product company, there can be minimal face-to-face interaction, which means it can be a lot more difficult to establish trust with your customers. You'll need to go the extra mile with your customer to grab their attention and business.
Strict regulations With any hygiene product company, there are strict rules and regulations as it relates to processing your product. You must follow these regulations specifically, or significant legal issues could occur.
Complex development process. The development process for a hygiene product company can be quite complex, which may cause delays and challenges when launching and growing your product.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 3

    Social Media Advertising

    Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.

    According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.

    Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.