Start A House Painting Business - Business Ideas

Pat Walls

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Updated: September 15th, 2022

Start A House Painting Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

Starting a house painting business can be a rewarding and lucrative endeavor. With the right skills, equipment, and a bit of luck, you can provide a valuable service to homeowners looking to spruce up their living spaces.

You'll need to invest in basic painting supplies such as brushes, rollers, ladders, and drop cloths to get started. You'll also need to invest in protective gear, such as masks and gloves, to ensure the safety of yourself and your clients.

Once you have your equipment, you can start marketing your services to potential clients. You can use social media, word-of-mouth referrals, or even old-fashioned flyers and business cards to get the word out.

As your business grows, you should invest in additional equipment, such as sprayers and power washers, to expand your services. You can also consider hiring additional workers to help with larger jobs and to allow you to take on more work.

With hard work, determination, and a little luck, your house painting business can thrive and provide a steady income stream. And who knows, you may even find yourself becoming the go-to painter in your community.

Starting a house painting business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell house painting services, or selling house painting services online, you can use this page as a guide for everything you'll need to know.

Key Stats

market size

$18.8B

starting costs

$10.9K

gross margin

65%

time to build

210 days

Startup Costs

	Min Startup Costs	Max Startup Costs
Office Space Expenses	$0	$7,000
Equipment & Supply Expenses	$66	$700
Inventory Expenses	$50	$9,750
Software Expenses	$12	$575
Advertising & Marketing Costs	$0	$3,000
Website Costs	$13	$215
Specific Industry Expenses	$0	$500
Total Startup Costs	$141	$21,740

See all startup costs ➜

Successful Businesses

Business	URL	Rank
Housecall Pro	housecallpro.com	13,797
The Painting Company	paintingco.com	403,225
Eco Paint, Inc.	paintingdenver.net	561,101
Paint Denver	paintdenver.com	1,021,210
Vivax Pros	vivaxpros.com	1,499,493
A2Z Painting and Remodeling	a2zpaintingandremodeling.com	1,893,938
The Painting Company	paintingco.co.za	2,038,666
Providence Enterprise	providencehk.com	2,233,125
House Painters San Diego	painterssandiego.com	2,252,135
Painting Contractor Tampa Bay	paintingtampabay.com	2,365,446
Prime Painting and Construction	primepaintingphoenix.com	2,414,112

See all businesses ➜

Pros & Cons

Pros	Description
Flexibility	You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home	It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Rewarding work	Starting a house painting business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Scalable	With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
Meaningful business connections	You never know who you will meet as a house painting business. This could be the start of an incredible business opportunity!
Quick build time	The average time it takes to build your product is quick - typically around 7 months. This will allow you to bring your product to market faster.

See all pros ➜

Cons	Description
Crowded Space	Competition is high when it comes to your house painting business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Low margins	The gross margins for your house painting business are typically around 65%, which can make it more challenging to incur new expenses and maintain profitability.
Work can be inconsistent	As a house painting business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.
Lack of benefits	With a house painting business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.
Taxes	As a house painting business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.
No safety net	Typically, as a house painting business, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times.

See all cons ➜

Marketing Ideas

1

Word of mouth

Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

Learn more about word of mouth ➜
2

Social Media Advertising

Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.
According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.
Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.

Learn more about social media advertising ➜
3

Pay Per Click Advertising

Pay-per-click (PPC) is a performance-based marketing method that allows you to show specific ads for services or products oriented to a very defined target, with the goal that the user visits your website or landing page.

See all marketing ideas ➜

Key Stats

Startup Costs

Successful Businesses

13,797

403,225

561,101

1,021,210

1,499,493

1,893,938

2,038,666

2,233,125

2,252,135

2,365,446

2,414,112

Pros & Cons

Marketing Ideas

Word of mouth

Social Media Advertising

Pay Per Click Advertising