Home Automation Business

2 Home Automation Business Success Stories [2025]

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Updated: April 17th, 2025

Home automation uses modern technologies like sensors, internet and automation control to create centrally controlled lighting, home security and HVAC services.

The home automation business targets homeowners in the upper-middle to upper class. You can market your services by partnering with home improvement businesses to gain market exposure. Create a social media presence and use the platforms to educate your target customers about the business.

In this list, you'll find real-world home automation business success stories and very profitable examples of starting a home automation business that makes money.

1. World Wide Stereo ($48M/year)

Former psychologist Bob Cole founded World Wide Stereo in 1979 to simplify home electronics, evolving it into a $56-62M e-commerce and custom installation powerhouse by addressing customers' needs for stress-free, high-quality entertainment environments.

How much money it makes: $48M/year
How much did it cost to start: $15K
How many people on the team: 92

45 Years In Business, Our $48M/Year Electronics Company Is Still Growing Each Year

Case study of World Wide Stereo, a consumer electronics company with a profitable $56 to $62 million business, known for their excellent customer service and online shopping experience, as well as their focus on providing a higher quality of entertainment and environmental control through electronics.

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Read by 1,650 founders

2. Konnected Inc. ($840K/year)

Nate Clark, founder of Konnected, came up with the idea for his business when he realized there was a need for a smart upgrade to traditional home security systems. After developing an open-source version and gaining popularity on GitHub, Nate received requests to build units for others, leading him to create a physical product that allows homeowners to monitor their security systems from their phones. With approximately 9,000 orders per year and $1,000,000 in sales, Konnected continues to develop and expand its line to meet increasing demand.

How much money it makes: $840K/year
How many people on the team: 4

How A Solution To My Own Problem Turned Into A $70K/Month Smart Home Security System

Konnected founder Nate Clark shares how he developed an open-source solution to his own home security struggles, growing the business to generate an estimated $1 million in sales annually.

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Read by 11,242 founders

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