Start A Handcraft Products Business - Business Ideas
Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.
If you’re interested in starting a business that involves making and selling custom decorative products, then a handcrafted goods business may be for you.
As an entrepreneur, you have the opportunity to transform your creativity into commerce and introduce unique household items, personal accessories, and statement fashion pieces.
You have the freedom to create specialty offerings that cater to different audiences and interests, and you can sell your products through various distribution channels.
Whether you choose to build an online shop or a local makers studio, you can make money from home at your own pace.
A handcraft venture is a great option for aspiring founders seeking accessible startup costs and work-lifestyle flexibility.
You can monetize your unique DIY creations and turn your passion into a profitable business.
Starting a handcraft products business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell , or selling online, you can use this page as a guide for everything you'll need to know.
Want to learn more? You can check out our full guide on how to start a handcraft products business ➜
Key Stats
Startup Costs
| Min Startup Costs | Max Startup Costs | |
|---|---|---|
|
Office Space Expenses |
$0 |
$7,000 |
|
Equipment & Supply Expenses |
$66 |
$700 |
|
Inventory Expenses |
$50 |
$9,750 |
|
Software Expenses |
$12 |
$575 |
|
Advertising & Marketing Costs |
$0 |
$3,000 |
|
Website Costs |
$13 |
$215 |
|
Specific Industry Expenses |
$0 |
$500 |
|
Total Startup Costs |
$141 |
$21,740 |
Successful Businesses
| Business | URL | Rank | |
|---|---|---|---|
|
|
Etsy |
etsy.com |
71 |
|
|
Alibaba |
alibaba.com |
103 |
|
|
Free Website Builder For Your Business |
business.site |
885 |
|
|
Manufacturers, Suppliers, Wholesalers, Importers & Exporters |
go4worldbusiness.com |
9,882 |
|
|
ART FIRE |
artfire.com |
24,612 |
|
|
NOVICA |
novica.com |
55,977 |
|
|
The Little Market |
thelittlemarket.com |
63,551 |
|
|
deyga.in |
deyga.in |
67,456 |
|
|
Origin USA |
originmaine.com |
104,922 |
|
|
Folksy |
folksy.com |
185,744 |
|
|
Alaffia |
alaffia.com |
187,860 |
Pros & Cons
| Pros | Description |
|---|---|
|
Flexibility |
You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own. |
|
Ability to start your business from home |
It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning! |
|
Rewarding work |
Starting a handcraft products business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about. |
|
Scalable |
With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers. |
|
Meaningful business connections |
You never know who you will meet as a handcraft products business. This could be the start of an incredible business opportunity! |
|
Quick build time |
The average time it takes to build your product is quick - typically around 7 months. This will allow you to bring your product to market faster. |
| Cons | Description |
|---|---|
|
Crowded Space |
Competition is high when it comes to your handcraft products business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies. |
|
Low margins |
The gross margins for your handcraft products business are typically around 65%, which can make it more challenging to incur new expenses and maintain profitability. |
|
Work can be inconsistent |
As a handcraft products business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have. |
|
Lack of benefits |
With a handcraft products business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming. |
|
Taxes |
As a handcraft products business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it. |
|
No safety net |
Typically, as a handcraft products business, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times. |
Marketing Ideas
-
1
Word of mouth
Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.
-
2
Social Media Advertising
Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.
According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.
Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.
-
3
Pay Per Click Advertising
Pay-per-click (PPC) is a performance-based marketing method that allows you to show specific ads for services or products oriented to a very defined target, with the goal that the user visits your website or landing page.
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
