7 Handcraft Products Business Success Stories [2024]

Pat Walls

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Updated: December 9th, 2023

Start A Handcraft Products Business

If you’re interested in starting a business that involves making and selling custom decorative products, then a handcrafted goods business may be for you.

As an entrepreneur, you have the opportunity to transform your creativity into commerce and introduce unique household items, personal accessories, and statement fashion pieces.

You have the freedom to create specialty offerings that cater to different audiences and interests, and you can sell your products through various distribution channels.

Whether you choose to build an online shop or a local makers studio, you can make money from home at your own pace.

A handcraft venture is a great option for aspiring founders seeking accessible startup costs and work-lifestyle flexibility.

You can monetize your unique DIY creations and turn your passion into a profitable business.

Here are some real life success stories of starting a handcraft products business:

1. Alfred Lane ($228K/year)

Rafael Hernandez, founder of Alfred Lane, came up with the idea for his solid cologne business while traveling and experiencing the hassles of transporting liquid cologne. He noticed a pattern and a problem to be solved, and after researching and experimenting with formulas, he created a line of handcrafted solid colognes for men that are easier to travel with. With initial sales on Shopify and successful placements in local boutiques, Alfred Lane now generates $19k a month in revenue.

How much they make: $228K/year
How much did it cost to start: $2K
Current team size: 1

How I Started A $19K/Month Personal And Home Fragrances Brand

Founder Rafael Hernandez launched Alfred Lane, a line of handcrafted personal and home fragrances, generating $19k in monthly revenue with 50% attributed to online and wholesale sales, while expanding to 65 stores across 6 countries and expanding to Europe and South America.

About

Rafael started Alfred Lane over 11 years ago

Revenue

Rafael grew the business to $19K/month

Costs

It cost Rafael $2000 to start the business

Read this case study

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So... can you actually make money with a handcraft products business?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

So... can you actually make money with a handcraft products business?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

Part of

Starting A Handcraft Products Business: Everything You Need To Know

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5. Etsy

Etsy is the worldwide commercial center for exceptional and inventive merchandise. It's home to a vast expanse of uncommon, phenomenal things, from special hand-tailored parts of vintage treasures. Here, you can also get a wide collection of beautiful jewelry suitable for women of all ages.

Website traffic: 407M/month

6. Alibaba

Find quality Manufacturers, Suppliers, Exporters, Importers, Buyers, Wholesalers, Products and Trade Leads from our award-winning International Trade Site. Import & Export on alibaba.com

Where they're located: San Antonio, Texas, USA
Website traffic: 101M/month

7. Free Website Builder For Your Business

Google My Business can automatically generate a free website for you using info from your Business Profile, and you can edit it anytime.

Website traffic: 66M/month