6 Handbag Business Success Stories [2023]

6 Handbag Business Success Stories [2023]
Start A Handbag Business

A handbag business involves designing, producing, and selling handbags and other accessories, such as wallets and clutches. The business can be run online through an e-commerce website or physical retail stores.

To run a successful handbag business, it is essential to have a unique and stylish product line that stands out from competitors. This can be achieved through market research, staying up-to-date with fashion trends, and offering a variety of materials, colors, and sizes.

Marketing and branding are also crucial for attracting and retaining customers. This can be done through social media campaigns, influencer partnerships, and collaborating with fashion bloggers and stylists.

Another important aspect is pricing and pricing strategy. It is essential to price the products competitively while considering the cost of materials and labor.

Finally, customer service is crucial to building a loyal customer base. This includes responding promptly to customer inquiries and complaints, offering excellent customer service, and providing flexible return and exchange policies.

Starting and running a handbag business requires creativity, attention to detail, and strong business skills. It can be a lucrative and rewarding venture with the right strategies and dedication.

Here are some real life success stories of starting a handbag business:

1. Ohrna ($12K/year)

Jhumkee Iyengar (from Pune, Maharashtra, India) started Ohrna over 5 years ago.

Revenue
$1K / month
Team
1 founders / 2 employees
Location
Pune, Maharashtra, India

Case Study

My name is Jhumkee Iyengar and I launched Ohrna at age 57 with a fourfold objective:

on-starting-a-handmade-sustainable-fair-trade-lifestyle-products-brand

2. Fendi Online Store

Shop for the best Fendi collections for women, men and kids online: fashion show looks, bags, accessories, jewellery and much more. Made in Italy.

  • Website traffic: 2.1M/month
  • Business rank: #2.12K

Check out their full website ➜

Learn more about starting a handbag business:

Where to start?

-> How much does it cost to start a handbag business?
-> Pros and cons of a handbag business

Need inspiration?

-> Examples of established handbag business
-> Marketing ideas for a handbag business

Other resources

-> Handbag business tips
-> Handbag business manufacturers

4. DIOR

DIOR official website. Discover Christian Dior fashion, fragrances and accessories for Women and Men

  • Website traffic: 8.95M/month
  • Business rank: #2.21K

Check out their full website ➜

5. PRADA

  • Website traffic: 3.64M/month
  • Business rank: #2.82K

Check out their full website ➜

Pat Walls,  Founder of Starter Story
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