6 Face Gym Business Success Stories [2024]

Updated: November 1st, 2023
Start A Face Gym Business

Here are some real life success stories of starting a face gym business:

1. STEEL – Jawline Gum ($108K/year)

Matt Phelps, the founder of STEEL - Jawline Gum, came up with the idea for his business after discovering the effectiveness of mastic gum as a jawline exerciser. After seeing the high demand for such a product with thousands of monthly searches on Google, Matt decided to create his own brand and launch STEEL. Despite initial challenges and a slow start, the business eventually gained traction through SEO and YouTube marketing, with organic traffic accounting for the majority of their website visitors.

How much they make: $108K/year
How much did it cost to start: $190
Current team size: 1

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How A Subreddit Motivated Me To Create A Chewing Gum That Improves Your Jawline [$9K/Month]

STEEL - Jawline Gum founder Matt Phelps talks about how he stumbled upon his unique product niche and gained traction through organic search and YouTube content marketing, earning a current monthly revenue of $9k despite only investing $5k since he started.

About
Matt started STEEL – Jawline Gum over 3 years ago
Revenue
Matt grew the business to $9K/month
Costs
It cost Matt $190 to start the business
Read by 4,845 founders

2. Katy Hearn Fit

The Official Website of Katy Hearn Fitness. Join the thousands of women who have gotten healthier, fitter, and more confident using my plans.

Learn more about starting a face gym business:

Where to start?

-> How much does it cost to start a face gym business?
-> Pros and cons of a face gym business

Need inspiration?

-> Examples of established face gym business
-> Marketing ideas for a face gym business

Other resources

4. FaceGym

The UK's only gym studio for the face. The original non-invasive facial workout training 40+ facial muscles through a range of lifting & sculpting workouts

Website traffic: 70K/month

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5. Fitness First

Discover the world of fitness by joining our innovative Fitness First gyms today. Explore a wide variety of classes and special training programmes on offer.

Website traffic: 430K/month

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