12 Secrets For Starting A Successful Ecommerce Platform

Want to start your own ecommerce platform? Here are 12 tips you should know.
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We've interviewed thousands of successful founders at Starter Story and asked what advice they would give to entrepreneurs who are just getting started.

Here's the best advice we discovered for starting an ecommerce platform:

#1: Shahram Anver, founder of DataCue:

We chatted with with Shahram, founder of DataCue ($3K/month). In our interview, Shahram says:

Make sure before you spend any time developing the product to validate your idea. Go out there and talk to people, really find out that there's a market for what you're building.

Additionally:

Understand who your clients are. And not just who they are as in where they are from, gender, geography, etc. Understand their reasons to buy your product and their willingness to pay. This will give you a much better sense of what your MVP should look like.

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#2: Jean-Loup Karst, founder of Secret:

We chatted with with Jean-Loup, founder of Secret ($18K/month). In our interview, Jean-Loup says:

The quality of your mind is the quality of your life.

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#3: Jean-Loup Karst, founder of Secret:

We chatted with with Jean-Loup, founder of Secret ($18K/month). In our interview, Jean-Loup says:

Define what you want to achieve and make sure all co-founders goals are aligned

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#4: Nick and Angelica, founder of Romans Tide:

We chatted with with Nick, founder of Romans Tide ($100K/month). In our interview, Nick says:

Outsource everything. The classic entrepreneur’s mistake is to try and do everything yourself. When I look back on it I definitely had the funds to outsource more and bootstrap less.

Additionally:

Don't be afraid of making mistakes. The path to success is paved with mistakes. Embrace them, learn from them, and be open-minded.

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#5: Eyal, founder of StoreYa:

We chatted with with Eyal, founder of StoreYa ($700K/month). In our interview, Eyal says:

Focus is key. It's easy to get distracted along the way, focus on your product run as many tests as possible to validate your product offering.

Additionally:

You need to ask yourself am I passionate enough to do this for the next 7-8 years? Building a company takes a lot of time.

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#6: Drew Thomas, founder of Really Simple Store:

We chatted with with Drew, founder of Really Simple Store ($100/month). In our interview, Drew says:

Instead of optimizing for growth/profit, side projects should be optimized for learning and connecting!

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#7: Nick and Angelica, founder of Romans Tide:

We chatted with with Nick, founder of Romans Tide ($100K/month). In our interview, Nick says:

Make sure you’re dedicating time to writing out your processes so you can outsource properly when the time comes. Even if your solo at the moment you still should write out your processes.

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#8: Drew Thomas, founder of Really Simple Store:

We chatted with with Drew, founder of Really Simple Store ($100/month). In our interview, Drew says:

The only advice is... just start. People hear that but don’t do it, and I think one reason is that “starting” seems like something you can’t stop once you go. That’s super untrue, and every time you just start, you get a valuable new perspective- even if you stop after five minutes.

Additionally:

In the past, I would build things in isolation until it it was time to market them. That makes marketing really hard. If you grow a community while you build, not only is your product better, but when you’re ready, the marketing is a million times easier.

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Want to start an ecommerce platform?