6 Custom Stickers Business Success Stories [2023]

6 Custom Stickers Business Success Stories [2023]
Start A Custom Stickers Business

Custom stickers are versatile and can be used in various marketing campaigns. Including direct mail and social media marketing.

Marketers prefer custom-made campaign stickers as they are unique and make marketing quite affordable. Besides, custom stickers improve brand visibility and the general look of your packaging. Therefore, creating a custom stickers business can be a great business opportunity.

Here are some real life success stories of starting a custom stickers business:

1. Jordyn Alison Designs ($48K/year)

Jordyn (from Michigan, USA) started Jordyn Alison Designs about 5 years ago.

$4K / month
1 founders / 0 employees
Michigan, USA

Case Study

Hey, I’m Jordyn and I’m the owner of Jordyn Alison Designs. My intentions with my products are to bring joy to your daily life as well as help connect you with others.

As of February 2020, I’m currently averaging $3,000 a month. I know this number could (and will) be better but for now, I’m really content with this!


2. Sticker it ($2.04M/year)

David Rubie-Todd (from Bristol, UK) started Sticker it over 15 years ago.

$170K / month
2 founders / 16 employees

Case Study

Hi, I’m David Rubie-Todd, a co-founder of Sticker it. We print custom stickers for some of the smallest and largest brands all over the world.

Our customers fit into 3 groups; creative individuals, designers, and marketers. Each of these customers buys stickers or labels for a different reason so we’ve learned to tweak the user experience depending on who they are.


Learn more about starting a custom stickers business:

Where to start?

-> How much does it cost to start a custom stickers business?
-> Pros and cons of a custom stickers business

Need inspiration?

-> Examples of established custom stickers business
-> Marketing ideas for a custom stickers business

Other resources

4. Koa Sticker ($108K/year)

Tim Koa (from Québec, QC, Canada) started Koa Sticker over 2 years ago.

$9K / month
1 founders / 0 employees

Case Study
  • Tim Koa started selling stickers on Etsy as part of a side hustle in mid-pandemic in August 2020.
  • He managed to sell stickers worth around $31,682 in just one year of selling.
  • Tim talks about how he started printing stickers with a cheap printer from Amazon. It cost him so much on the ink cartridges that he decided to switch to a better quality printer.
  • His Etsy store has about 3000 visits per month on average, with a conversion rate of around 8%.


Watch the full video on youtube.com

5. StickerJunkie ($1M/year)

Andrea Lake (from Santee, CA, USA) started StickerJunkie almost 14 years ago.

$83.3K / month
1 founders / 10 employees

Case Study
  • Andrea Lake is the founder of StickerJunkie.com
  • Sticker Junkie lets you design your own stickers and you can get it printed on a number of materials and in various sizes.
  • Andrea currently makes more $1M/year selling stickers online


Read the full story on mixergy.com.

Pat Walls,  Founder of Starter Story
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