7 Craft Business Success Stories [2023]

Updated: November 19th, 2023
Start A Craft Business

If you have artistic passion and the skills to make unique art, consider starting a craft business. Craft businesses make jewelry, clothing design, card making, painting, sculpting, ceramics, among others.

According to research, the global handicraft market size will reach over $1252 billion in the next decade.

The best websites to sell your crafts include:

Here are some real life success stories of starting a craft business:

1. With Love From T To You ($12K/year)

Theresa, the owner of the blog DIY Lifestyle, started her blog as a way to share useful information about gluten-free, vegan, and healthy recipes, crafts, and travel tips. Over time, she realized she could monetize her blog by selling handmade products through her small business called "With Love From T to You." With her blog and Etsy shop combined, Theresa now makes an average income of $700 a month.

How much they make: $12K/year
How much did it cost to start: $200
Current team size: 1

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How I Turned My Passion For Crafts And Writing Into A Side Income Source

DIY Lifestyle blog owner, Theresa, turned her passion for crafting and writing into a side income source, attracting hundreds of thousands of global visitors, with her blog generating $400-$500 a month and her online Etsy store bringing in an additional $200-$300 a month, showcasing her unique, all-natural, one-of-a-kind polymer clay earrings, home decor, and huts inspired by Lord of the Rings, Harry Potter, reading and home decorating.

About
Theresa started With Love From T To You over 6 years ago
Revenue
Theresa grew the business to $1K/month
Costs
It cost Theresa $200 to start the business

2. Stencil Stop ($960K/year)

Colin came up with the idea for Stencil Stop after realizing there was a lack of readily available stencils, specifically Clemson University's logo, online. He set up a rough website and sold his first stencil on the very first night, providing validation for the demand for stencil solutions. Since then, Stencil Stop has grown to earn around $100K per month in revenue by expanding product lines and manufacturing capabilities.

How much they make: $960K/year
How much did it cost to start: $1K
Current team size: 9

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I Started An Online Stencil Shop And Make $960K/Year

A packaging designer started Stencil Stop in 2015, which now earns around $100K per month in revenue selling stencils, offering custom stencils as some of its best-sellers, and attracting and retaining customers through simplified products and efficient advertising techniques.

About
Colin started Stencil Stop over 8 years ago
Revenue
Colin grew the business to $80K/month
Costs
It cost Colin $1000 to start the business

So... can you actually make money with a craft business?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

3. Blue Skies & Ko ($12K/year)

Katlyn, the founder of Blue Skies & Ko Boutique, started her business after rediscovering her love for crafting. She initially began hand stamping jewelry as a hobby and started an Instagram account to share her creations. After receiving custom order requests and participating in a local small business event, she realized the potential to turn her crafting hobby into a profitable business. With a focus on positivity and personalized jewelry, Katlyn launched Blue Skies & Ko Boutique, doubling her income within a few months and expanding her customer base across the United States.

How much they make: $12K/year
How much did it cost to start: $2K
Current team size: 1

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I Turned My Crafting Hobby Into A Profitable Jewelry & Clothing Boutique [With Just $2,000]

In this case study, Katlyn breaks down:

  • Start: Posting her hobby crafts on Instagram
  • Acquisition: Focused on one platform and published a lot of content
  • Growth: Expanded from accessories to clothing, pet products, and more

Just go for it! There will never be a perfect time to start and there will always be those β€œwhat if” moments. Push past that and just go into it ready to learn and grow!

4. VIDAVIN ($600K/year)

Saleh Sokhandan, the founder of Vidavin, started his business after realizing the demand for unique and artistic experiences. With a background in 3D painting and optical illusion techniques, Saleh created 3D art and optical illusion products that quickly gained popularity. Starting with a 3D washable sticker, Vidavin has expanded its product line to include mirror mugs, necklaces, and framed wall art. In just a few years, Vidavin has reached a revenue of $1 million, attracting customers who appreciate new and artistic experiences.

How much they make: $600K/year
How much did it cost to start: $2K
Current team size: 7

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I Started A $600K/Year Business Creating 3D Art & Optical Illusions [From Iran]

This case study follows the journey of Saleh Sokhandan, the founder of Vidavin, who started with $2,000 and grew his 3D art and optical illusion business to $1 million through unique products, influencer marketing, and a focus on creating pleasant experiences both for customers and himself.

About
saleh started VIDAVIN over 6 years ago
Revenue
saleh grew the business to $50K/month
Costs
It cost saleh $2000 to start the business

So... can you actually make money with a craft business?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now