8 Cleaning Products Business Success Stories [2024]

Updated: November 19th, 2023
Start A Cleaning Products Business

Here are some real life success stories of starting a cleaning products business:

1. GloveStix ($720K/year)

Inspired by the overwhelming stench of her children's sports gear, Krista Woods started GloveStix to solve the problem of smelly lacrosse gloves. After extensive research and testing, she developed a prototype made out of PVC pipe and enlisted the help of her son to test different moisture-absorbing materials and scents. With no prior experience in manufacturing, e-commerce, or marketing, Krista turned her idea into a successful product and won numerous awards, including a spot on ABC's Shark Tank.

How much they make: $720K/year
Current team size: 1

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The Epic Story Of How I Created GloveStix And Landed 11 TV Shows

Entrepreneur Krista Woods invented GloveStix after struggling with the foul odor of her son's lacrosse gloves, which has since turned into a versatile product used by athletes, military personnel, and everyday shoe wearers; after winning The Today Show's Next Big Thing Contest in 2016, she sold out her product line on QVC in 7 ½ minutes and has since appeared on 11 TV shows and won 6 awards.

About
Krista started GloveStix over 10 years ago
Revenue
Krista grew the business to $60K/month
Read by 12,198 founders

2. DetraPel ($7.2M/year)

David Zamarin, founder of DetraPel, came up with the idea for his business when he wanted to create a spray to protect his new Jordan shoes. However, lacking the chemistry knowledge, he started a shoe cleaning business instead. After discovering a harmful competitor's product, he sold his first business and invested the money into developing his own non-toxic and eco-friendly protective coatings, which has led to over $512,000 in sales in the last year.

How much they make: $7.2M/year
How much did it cost to start: $60K
Current team size: 24

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DetraPel: A Stain Preventor Product That Got On Shark Tank

DetraPel is a company that manufactures and distributes eco-friendly liquid repellent sprays designed to protect fabric and leather belongings, which has made over $512,000 in sales last year and has successfully partnered with Shark Tank.

About
David started DetraPel over 10 years ago
Revenue
David grew the business to $600K/month
Costs
It cost David $60000 to start the business
Read by 10,554 founders

So... can you actually make money with a cleaning products business?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

3. MamaSuds ($420K/year)

Michelle Smith, founder and CEO of MamaSuds, came up with the idea for her business after researching the harmful ingredients in household products. She taught herself how to make liquid soap and formulated a laundry soap that would clean her daughter's cloth diapers. After receiving positive feedback from friends and family, she decided to turn her passion into a business. MamaSuds has since experienced incredible growth, with an average revenue of $18k a month, and is now sold in all 50 states and over 9 countries.

How much they make: $420K/year
How much did it cost to start: $395
Current team size: 1

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How I Started A $18K/Month Non-Toxic Household Cleaners Brand

MamaSuds, a natural cleaning and soap company created by Michelle Smith, has an impressive monthly revenue of $18k, has sold products to 9 countries and all 50 US states, and has just undergone a rebrand that contributed to significant traffic growth.

About
Michelle started MamaSuds over 12 years ago
Revenue
Michelle grew the business to $35K/month
Costs
It cost Michelle $395 to start the business
Read by 7,654 founders

4. Omegasonics ($8.5M/year)

Frank and Sandy Pedeflous purchased a small business called Ultrasonic Blind Cleaning Systems and transformed it into Omegasonics, a company that manufactures industrial ultrasonic equipment for environmentally-friendly cleaning. With annual revenues of approximately $10 million, the couple has found success in various industries, including Indy race car teams, the military, aerospace, and the PPE market. Their early adoption of internet marketing and strategic advertising have contributed to their growth and market share.

How much they make: $8.5M/year
How much did it cost to start: $700K
Current team size: 25

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This Couple Bought A Cleaning Equipment Business For $535K And Grew It To $8.5M/Year

This case study follows the story of a couple who bought a profitable but limited manufacturing company for $535,000, revamped it, and took it in a new direction to grow their annual revenues to approximately $10,000,000 by developing ultrasonic equipment that addressed industrial cleaning using water-based detergents instead of environmentally toxic solvents.

About
Frank started Omegasonics over 27 years ago
Revenue
Frank grew the business to $708K/month
Costs
It cost Frank $700000 to start the business
Read by 4,171 founders

So... can you actually make money with a cleaning products business?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

5. Zogics ($6M/year)

How much they make: $6M/year
Current team size:

Seven Figures a Month Selling Cleaning and Sanitizing Products

Learn how Jeff, the CRO of a cleaning product e-commerce company, has grown the business to +40 employees and on track to make $20M in revenue.

Revenue
They grew the business to $500K/month
Read by 487 founders