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5 Car Rental Business Success Stories [2023]

5 Car Rental Business Success Stories [2023]
Start A Car Rental Business

Car rental can be profitable if you are passionate about starting a business in the auto industry. Retail and corporate are the main segments within the car rental industry. Retail car rentals focus on individuals who rent cars for shorter periods, while corporate car rental targets companies that want to transport clients or employees.

If you are starting a car rental business , target airports, hotels, railway stations, commercial offices, and other high-traffic areas.

Market your business, hire employees who will manage the operations and keep records, and purchase business insurance for both cars and employees.

Here are some real life success stories of starting a car rental business:

1. ROAMERICA ($120K/year)

Gretchen Bayless and Taylor Hood (from Hood River, Oregon, USA) started ROAMERICA over 7 years ago.

$10K / month
2 founders / 5 employees
Hood River, Oregon, USA

Case Study

We are Taylor Hood and Gretchen Bayless, founders of ROAMERICA. A company that specializes in adventure vehicles, including 4wd campervans.


2. Coastr ($7M/year)

Subscribe: https://www.youtube.com/c/NathanLatkawatchCoastr CEO Biswajit Kundu Roy: Digitises vehicle rental operations... Visit them: www.coastr.comSee more...

Biswajit Kundu Roy (from Edinburgh, Scotland, UK) started Coastr over 5 years ago.

$583K / month
1 founders / 41 employees

Case Study
  • Coastr, a vehicle rental software company, was founded in 2018 by Biswajit Kundu Roy.
  • It's a mobility technology business that aspires to innovate and reimagine the car rental industry.
  • Coastr claims that a beta version of a new release gets tested every four weeks.
  • It was recently successfully securing £1.4M in funding from a London investor, GroVentive.
  • The company's customer base has grown fivefold over the last few months.


Read the full article on startup.info ➜

Learn more about starting a car rental business:

Where to start?

-> How much does it cost to start a car rental business?
-> Pros and cons of a car rental business

Need inspiration?

-> Examples of established car rental business
-> Marketing ideas for a car rental business
-> Car rental business names
-> Car rental business Instagram bios

Other resources

4. Subskryb ($24K/year)

Subscription vehicle as a service

Giovanni Smith, Kendell Johnson, and Preston Martelly (from Toronto, ON, Canada) started Subskryb over 2 years ago.

$2K / month
3 founders / 5 employees

Case Study
  • Giovanni Smith, Kendell Johnson, and Preston Martelly co-founded Subskryb, a luxury vehicle subscription service.
  • Through Subskryb, car owners can list their high-end cars while renters can choose from the listed cars and book them daily, weekly, or monthly.
  • This subscription-based car-sharing & car rental company leverages technology to revolutionize personal mobility while building a VAAS (Vehicle-As-A-Service) model with car owners and renters.


Watch the full interview on youtube.com ➜

Pat Walls,  Founder of Starter Story
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