Start A Cannabis Publication - Business Ideas
Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.
Starting a cannabis publication requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell cannabis publication, or selling cannabis publication online, you can use this page as a guide for everything you'll need to know.
Key Stats
Startup Costs
Min Startup Costs | Max Startup Costs | |
---|---|---|
Office Space Expenses |
$0 |
$7,000 |
Training & Education Expenses |
$0 |
$1,000 |
Software Expenses |
$0 |
$594 |
Advertising & Marketing Costs |
$0 |
$2,750 |
Website Costs |
$13 |
$215 |
Specific Industry Expenses |
$0 |
$100 |
Total Startup Costs |
$13 |
$11,659 |
Case Studies
Successful Businesses
Business | URL | Rank | |
---|---|---|---|
Westword |
westword.com |
33,373 |
|
mg Magazine – Cannabis News & Information |
mgretailer.com |
141,454 |
|
Cannabis Industry Journal |
cannabisindustryjournal.com |
280,184 |
|
Marijuana Venture |
marijuanaventure.com |
343,971 |
|
Miss Grass |
missgrass.com |
362,888 |
|
Cannabis Nurses Network |
cannabisnursesnetwork.com |
411,499 |
|
Cannabis Science and Technology |
cannabissciencetech.com |
560,133 |
|
Strain Insider |
straininsider.com |
561,939 |
|
Big Buds Magazine |
bigbudsmag.com |
563,096 |
|
NUGL Inc |
nugl.com |
664,075 |
|
Marijuana Stocks |
marijuanastocks.com |
666,913 |
Pros & Cons
Pros | Description |
---|---|
Flexibility |
You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own. |
Ability to start your business from home |
It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning! |
Little startup costs required |
The cost to start a cannabis publication costs significantly less money than most businesses, ranging anywhere from 12 to 11,659. |
Rewarding work |
Starting a cannabis publication can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about. |
Scalable |
With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers. |
Traffic to your website |
A cannabis publication gives people a reason to visit your website and to keep coming back to you! |
Cons | Description |
---|---|
Crowded Space |
Competition is high when it comes to your cannabis publication, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies. |
Constant maintenance of publication |
You may find yourself constantly needing to update your cannabis publication in order to stay relevant for your audience and for those searching on google. |
Lack of benefits |
With a cannabis publication, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming. |
Isolation |
Often times, as a cannabis publication, you typically work alone and do not have much face-to-face interaction with other team members. |
Taxes |
As a cannabis publication, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it. |
No safety net |
Typically, as a cannabis publication, you do not receive a consistent pay-check and instead earn money based on your transactions each month. During the slow periods, you typically take away less since the job is based on commission. It's important to budget accordingly for the slow times. |
Marketing Ideas
-
1
Affiliate Program
Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.
Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.
The affiliate typically gets a unique link where clicks and conversions can be tracked.
-
2
Email marketing
Email marketing is the act of sending a commercial message to a group of people using email.
Marketing via email is a highly effective strategy used by entrepreneurs to advertise, request business, or to build brand awareness.
According to Backlinko, shoppers spend more when marketed to through email, compared to those who do not receive email offers.
Therefore, email marketing is an essential tool that helps entrepreneurs to reach target audience.
-
3
Brand Authenticity
Brand authenticity refers to the extent to which customers perceive a brand to be faithful toward itself and its consumers.
According to Social Media Today, 86% of consumers say authenticity is important when deciding the brands they like and support.
Thus, brand authenticity makes stronger connections as genuine messages and ideas resonate more powerfully with people.
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings