8 Candy Making Business Success Stories [2023]
You will need a few essential ingredients and equipment to start a candy-making business. These include sugar, corn syrup, food coloring, flavoring extracts, and tools like a candy thermometer and a silicone candy mold. You will also need a kitchen or workspace to prepare and store candy.
To operate your candy-making business, you must develop various tasty candy recipes. The candy may require trial and error, as well as research on popular flavors and techniques. Once you have a solid selection of recipes, you can start taking orders from customers and creating candy to their specifications.
To market your candy-making business, you can set up an online store or sell your products at local markets and events. You can also consider partnering with local companies, such as coffee shops or gift stores, to sell your candy on their premises.
Starting a candy-making business requires creativity, dedication, and attention to detail. With suitable recipes and marketing strategies, you can turn your love of candy into a successful and sweet business!
Here are some real life success stories of starting a candy making business:
1. Stello ($36K/year)
Brandon Nolte, co-founder of Stello, came up with the idea after building a successful CBD business. Seeing the need for a unique product in the CBD space, he decided to create stress diffusing mints. With the help of a product development company and a branding agency, Stello was brought to life. Despite limitations in marketing due to restrictions on platforms like Google and Facebook, Nolte is focused on attracting more customers and improving the product and customer experience.
How much they make: $36K/year
Where they're located: Sacramento, CA, USA
How much did it cost to start: $350K
Current team size: 0

So... can you actually make money with a candy making business?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
4. m&ms
Unique personalized gifts for all occasions! Need a custom gift for a special person or milestone event? Create personalized gifts and party favors by visiting MyMMs.com today.
- Website traffic: 820K/month
- Business rank: #134K
Check out their full website ➜
5. Jelly Belly
Official Online Retailer of Gourmet Jelly Belly Candies and Confections. Jelly Belly Candy Company, over 100 years of Candy-Making Expertise
- Website traffic: 350K/month
- Business rank: #178K
Check out their full website ➜
So... can you actually make money with a candy making business?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
7. Candy Industry
Candy Industry Magazine is a business-to-business publication that covers the global confectionery industry from manufacturing to retailing.
- Website traffic: 120K/month
- Business rank: #197K
Check out their full website ➜
8. SmartSweets US
We’ve innovated the first delicious candy without the sugar. Our pinky promise to you is candy free from sugar alcohols, artificial sweeteners and added sugars.
- Business rank: #177K
Check out their full website ➜
Hey! 👋 I'm Pat Walls, the founder of Starter Story.
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