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8 Business Blog Success Stories [2023]

8 Business Blog Success Stories [2023]
Start A Business Blog

Here are some real life success stories of starting a business blog:

1. Making Sense of Cents ($900K/year)

Michelle Schroeder-Gardner (from Living on a Sailboat) started Making Sense of Cents almost 12 years ago.

$75K / month
1 founders / 1 employees

Case Study

Hello! My name is Michelle Schroeder-Gardner, and I run Making Sense of Cents, a personal finance and lifestyle website that helps readers earn more, save more, and live more.

I earn around $100,000 a month from Making Sense of Cents and have made over $5,000,000 from it over the years. Much of it is profit, as my expenses are extremely low. I am the only full-time employee of my business, but I do outsource some work. I have a virtual assistant, an editor, and a technical manager.


2. Innovations and More Ltd ($24K/year)

George (from Shrewsbury, Missouri, USA) started Innovations and More Ltd about 5 years ago.

$2K / month
1 founders / 0 employees
Shrewsbury, Missouri, USA

Case Study

I am George the founder of Innovations and More. We design and manufacture innovative products that help solve common problems. Our objective is to create “Essentials you never knew you needed”. Our flagship products are the UStop Pee Stopper (Patent pending) and the Cell Phone Holder (Patent pending) that fits anywhere.

We started the company in 2018, but our growth has been exponential since August/September 2019 which only dimmed briefly earlier this year but has taken off again since March 2020 with up to 50 percent increase in sales each month.


Learn more about starting a business blog:

Where to start?

-> How much does it cost to start a business blog?
-> Pros and cons of a business blog

Need inspiration?

-> Examples of established business blog
-> Marketing ideas for a business blog

Other resources

4. Ghana Talks Business ($60K/year)

AMMA ANTWI (from ACCRA) started Ghana Talks Business over 8 years ago.

$5K / month
2 founders / 4 employees

Case Study

My name is Amma Antwi. I am the owner and Managing Editor of a business content platform; Ghana Talks Business.

Before our introduction, there was no local platform publishing knowledge-based content in Business. With a steady increase in audience, Ghana Talks Business is gradually filling the vacuum in knowledge on business management and Personal finance in Ghana’s local settings and internationally.


5. Socialistics ($500K/year)

Jason Yormark (from Seattle, WA, USA) started Socialistics over 5 years ago.

$41.7K / month
1 founders / 8 employees

Case Study
  • Jason Yormark is the founder and Chief Social Officer of Socialistics. He started this advertising agency as a side project, but it has since expanded to manage social media marketing campaigns for 15 clients, ranging in price from $2 to $5K.
  • Jason began his career with Microsoft before switching to blogging during a year of unemployment before being rehired.
  • This company provides content marketing, social media marketing, blogging, copywriting, Facebook advertising, and social media advertising services to their customers.


Read the full story on upflip.com ➜

6. Location Rebel ($1.2M/year)

Sean founded Location Rebel, a blog to help people build small businesses. After more than 10 years of blogging, he is making several six figures per year.

$100K / month

Case Study

Sean founded Location Rebel, a blog to help people build small businesses. After more than 10 years of blogging, he is making several six figures per year.

7. Journey To Launch ($252K/year)

In this week’s rewind episode, Co-Work With Me as I discuss unlearning purpose and how to stop letting analysis paralysis keep you from pursuing your side hustle. Check out this episode and others on , , and This episode is brought to you by:  Host and personal finance educator Jamila Souffrant shares practical and tactical ways that you can achieve your dreams of Financial Freedom & Financial Independence. Subscribe and listen to the Journey To Launch podcast wherever you listen to podcasts.  Links mentioned in this episode Click here to subscribe via RSS feed (non-iTunes feed): Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: Guest Social Media Info Side Hustle Pro –

Jamila Souffrant (from New York, NY, USA) started Journey To Launch over 7 years ago.

$21K / month
1 founders / employees

Case Study

Jamila Souffrant is the founder of Journey to Launch, a podcast that offers information and tools to help people increase their savings, pay off their debt, and achieve financial independence.

  • Her passion started in 2016 as a personal quest for financial independence.
  • She launched Journey to Launch first as a blog in 2018, where she used to jot down her journey from being broke to achieving economic empowerment.
  • The success of her blog motivated her to launch The Journey to Launch podcasts.
  • The podcast has helped many listeners come out of debt, stop living paycheck to paycheck and build-savings.
  • She received notable media attention in 2018 from outlets like Money Magazine and Insider.
  • The podcast had an exceptional year with over 2 million downloads and a Forbes feature.
  • Journey to Launch has 10K+ email subscribers, a monthly audience, and social research of 150K+.


Read the full story on forbes.com ➜

Pat Walls,  Founder of Starter Story
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