5 Budget App Success Stories [2024]

Updated: November 19th, 2023
Start A Budget App

Here are some real life success stories of starting a budget app:

1. ClearCheckbook Money Management ($198K/year)

Brandon, the founder of ClearCheckbook, came up with the idea for the financial management tool while he was in college and couldn't find a solution that met his needs. He started with a tiny website that he sent screenshots of to his friends, and their positive response inspired him to turn it into the first version of ClearCheckbook. Through providing great customer service and focusing on organic search traffic, ClearCheckbook has grown to generate about $18,000 per month with continued year-over-year growth.

How much they make: $198K/year
How much did it cost to start: $15
Current team size: 1

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I Launched A $16.5K/Month Budgeting App [With Just $15]

ClearCheckbook is a profitable financial management and budgeting tool, attracting customers who want to manage their finances effectively, and has achieved continued growth year over year, bringing in about $18,000USD per month.

About
Brandon started ClearCheckbook Money Management almost 18 years ago
Revenue
Brandon grew the business to $16.5K/month
Costs
It cost Brandon $15 to start the business
Read by 2,483 founders

2. Buxfer ($600K/year)

Shashank Pandit, the Founder and CEO of Buxfer, came up with the idea for the budgeting app while he was a grad student at Carnegie Mellon in Pittsburgh. He and his friends built a prototype to help students track and split expenses, which gained popularity on campus. After working at Facebook for five years, Shashank noticed that Buxfer had grown significantly and decided to turn it into a full-time job, revamping and modernizing the app. The company is now profitable with a 15-person team and aims to have a lasting impact in the budgeting app market by incorporating automated financial advice.

How much they make: $600K/year
How much did it cost to start: $50K
Current team size: 5

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I Left My Job At Facebook To Go Full-Time On My Budgeting App [$600K/Year]

Bootstrapped budgeting app Buxfer, founded by Shashank Pandit, has grown organically to profitability with a 15-person team and $0 spent on marketing, targeting niche "finance power users" with strong connections to banks all over the world.

About
Shashank started Buxfer about 17 years ago
Revenue
Shashank grew the business to $50K/month
Costs
It cost Shashank $50000 to start the business
Read by 3,630 founders

So... can you actually make money with a budget app?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

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3. Lunch Money | Delightfully simple personal finance & budgeting ($120K/year)

How much they make: $120K/year
Current team size:

Growing a SaaS to $40,000/year while freelancing

Learn how Jen grew her subscription-based personal finance app to over $3k per month while balancing her work as a freelancer.

Revenue
They grew the business to $10K/month
Read by 308 founders