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5 Auto Detailing Business Success Stories [2023]

5 Auto Detailing Business Success Stories [2023]
Start An Auto Detailing Business

Starting an auto detailing business is a great way to start your own business and get in on the action. Auto detailing is one of the fastest-growing industries in America, and it’s only going to get bigger as people want their cars to look like they just came off the showroom floor. Plus, you’ll be satisfied knowing that you’re helping people take care of their most prized possession: their car!

Auto detailing business is a low barrier to entry entrepreneurship opportunity and can be mobile or operate from a physical location. To start an auto detailing business, find a strategic location and invest in modern equipment and technology.

Here are some real life success stories of starting a auto detailing business:

1. Fresh Look Mobile Auto Detailing ($60K/year)

Matt Paskow (from Carlsbad, CA, USA) started Fresh Look Mobile Auto Detailing almost 2 years ago.

$5K / month
1 founders / 1 employees

Case Study

My name is Matt Paskow. I started a mobile auto detailing business called Fresh Look Mobile Auto Detailing which services North County, San Diego.


2. Belk Mobile Detailing ($72K/year)

Josh Belk and Austin Belk (from Springfield, MO, USA) started Belk Mobile Detailing over 3 years ago.

$6K / month
2 founders / 0 employees

Case Study

My name is Josh Belk and I’m the founder of Belk Mobile Detailing. Belk Mobile Detailing is a mobile automotive detailing business in Springfield, Missouri. We come directly to our customer’s homes to make their vehicles look new again. I’m currently a co-owner in the business, with the other owner being my brother Austin.

We have four main types of customers that use our services: professionals, business owners, busy moms, and people looking to sell their vehicles. Our business has been generating an average of $8,000 over the past 12 months and detailing 60-80 vehicles per month.


Learn more about starting an auto detailing business:

Where to start?

-> How much does it cost to start an auto detailing business?
-> Pros and cons of an auto detailing business

Need inspiration?

-> Examples of established auto detailing business
-> Marketing ideas for an auto detailing business

Other resources

-> Auto detailing business tips

4. Wolf's Auto Detailing ($36K/year)

Joseph LandWolf Sanchez (from Phoenix, AZ, USA) started Wolf's Auto Detailing about 2 years ago.

$3K / month
2 founders / 1 employees

Case Study

Hi Starter Story! My name is Joey Sanchez and I'm the founder of Wolf's Auto Detailing in Phoenix, Arizona. We are a mobile auto detailing service that focuses on quality work and convenience. We specialize in interior detailing, Paint polishing, and ceramic coating just to name a few.

While our client list consists of many different types of vehicles and personalities, they all share one thing in common: they all understand the value of quality work. We hold our standards very high and measure our success not only in dollar amounts but in the satisfaction of our clients. However, making $3K a month only working 3 days a week isn't a bad deal!


Pat Walls,  Founder of Starter Story
Want to find more ideas that make money?

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