Context

How I Started A Multimillion Business Offering Walking Tours

Paul Bennett
Founder, Context
2
Founders
25
Employees
Context
from New York
started October 2002
2
Founders
25
Employees
market size
$540B
avg revenue (monthly)
$174K
starting costs
$18K
gross margin
90%
time to build
270 days
growth channels
SEO
business model
content-library
best tools
Salesforce, Hubspot, MailChimp
time investment
Full time
pros & cons
40 Pros & Cons
tips
1 Tips
Discover what tools recommends to grow your business!
Discover what books Paul recommends to grow your business!
Want more updates on Context? Check out these stories:

Hello! Who are you and what business did you start?

Hi. My name is Paul Bennett and I’m a co-founder of Context Travel. Context connects intellectually curious travelers with local experts in cultural capitals around the world for walking tours.

Context’s core product is small-group and private walking tours. The small groups are super small—six people max—which means that they are incredibly hands-on and personalized. They actually feel nothing like a normal walking tour (which I hate, by the way) and something more like walking around the city with a wonderfully conversational professor who knows everything there is to know about Rome, London, Shanghai, or any of the 65 other cities where we operate.

We grew Context from zero to multimillion in revenue over a decade until we took investment and stepped back from the day-to-day in 2018. Today I sit on the board, mentor other entrepreneurs, and am working on a new start-up.

Sorry, you need to login and/or become a member to view the rest of this content.

Want to start a tour guide service business? Learn more ➜