Oru Kayak

How We Started A $400K/Month Origami Folding Kayaks Business

March 1st, 2020
Anton Willis
Founder, Oru Kayak
$400K
revenue/mo
2
Founders
10
Employees
Oru Kayak
from Emeryville, Ontario, Canada
started November 2012
$400,000
revenue/mo
2
Founders
10
Employees
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Hello! Who are you and what business did you start?

I’m Anton Willis of Oru Kayak. We make origami kayaks that fold up into a portable box. Our revenues are around $5 million per year.

how-we-started-a-400k-month-origami-folding-kayaks-business

What’s your backstory and how did you come up with the idea?

I grew up in the rural backwoods of Northern California. As a kid, I had two overwhelming passions: being outside, and making stuff. In college, I gravitated towards design and developed an obsession with boats- to me they really express the essence of design as a marriage between function and beauty.

It’s a lot easier to find a unique marketing or branding angle on something that’s already basically worked out, and that has factories ready to hit “go”.

Eventually, I went to graduate school for architecture and fixed up an old...

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