How Hootsuite Grew to 18M Users and $350M Revenue in 16 Years
March 13th, 2025
Founded By
Ryan Holmes
Monthly Revenue
$29.2M
Founders
1
Employees
1000 (est.)
Monthly Traffic
7.65M
Profitable
Yes
Year Started
2008
Customer
B2B & B2C
Revenue Per Visitor
$3.81
Founded By
Ryan Holmes
Monthly Revenue
$29.2M
Founders
1
Employees
1000 (est.)
Monthly Traffic
7.65M
Profitable
Yes
Year Started
2008
Customer
B2B & B2C
Revenue Per Visitor
$3.81
Who is Ryan Holmes?
Ryan Holmes, the founder of HootSuite, is a Canadian entrepreneur who initially developed the social media management tool through his agency, Invoke Media. Originally from British Columbia, Holmes grew up in a rural environment and pursued his passion for computers and entrepreneurship from a young age, which led to the creation of multiple businesses before HootSuite.
What problem does HootSuite solve?
Hootsuite helps businesses effortlessly manage multiple social media accounts in one place, saving them time and the hassle of juggling different platforms.
Hootsuite
Sorry, you need to login and/or become a member to view the rest of this content.
Disclaimer:
The initial draft of this article was compiled by the Starter Story team based on publicly available interviews, podcasts, and other content from the founder.
See the sources we used
here.
31 Dec 2024—How Hootsuite hit $350M revenue and 18M customers in 2024.
Hootsuite is a social media management platform that allows businesses and organizations to manage their social media pr…
10 Oct 2024—<p><span data-sheets-root="1">Hootsuite was the social media darling of the 2017's by trouble started after a failed $750m IPO led by Goldman. Today, original founder Ryan Holmes a…
28 Nov 2018—When Hootsuite was born in 2008, social media was burgeoning. Hootsuite, founded by Ryan Holmes, was created to solve the challenge of managing multiple social media accounts. Toda…
04 May 2016—💰 Get my NEW book, Make Money Easy! https://lewishowes.com/moneyyou
🔔 Subscribe for more great content: / lewishowes
https://lewishowes.com/gmyo - Get my NEW book The Gr…
Full article is available for Starter Story premium members.
Unlock it.
Get Access To All Startup Data Right Now (it's free)
Join our free newsletter to get unlimited access to all startup data. We just need your email:
S
Starter Story
Want to discover ideas that
actually
make money?
Get our 5-minute email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
It's free and read by 200,000+ founders
or
Have an account? Login by entering your email or continuing with Google.
Please sign in.
Create A Password
Check your email for a link to sign in
Check your email
We've sent you an email with a link to sign in. Click the link in the email to access your account.
If there's a Starter Story account associated with that email you'll get an email with a link to automatically log in. The link will expire in 24 hours.
Your existing password still works, should you want to log in with it later.
S
Starter Story
Unlock the secrets to 7-figure online businesses
With Starter Story, you can see exactly how online businesses get to millions in revenue.
Dive into our database of 4,418 case studies & join our community of thousands of successful founders.
S
Starter Story
Get The Report
S
Starter Story
Build a business that changes your life, in less than 5 weeks.
Discover a proven system to find, validate, and build your $1M business idea—alongside a community that won't let you fail.
Our next sprint starts soon...
S
Starter Story
Build
With AI, you can build
anything
Come up with an idea, build it, and ship an app that gets users and payments—in just a few days.
Join thousands of builders who are turning their ideas into real products.