Quirksmith

How We Launched A $40K/Month Handcrafted Jewelry Brand

May 6th, 2020

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Pragya Batra

Founder, Quirksmith

$40K

revenue/mo

Founders

Employees

Quirksmith

quirksmith.com

from Bengaluru, Karnataka, India

started May 2016

$39,956

revenue/mo

Founders

Employees

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Hello! Who are you and what business did you start?

Hi! My name is Pragya Batra and I am the co-founder of Quirksmith, a design company that creates handcrafted jewelry and accessories.

Quirksmith, as a brand, is much more than just creating pretty jewelry. We create designs that are inspired by our values and beliefs. Several of our designs incorporate Indian languages (like Hindi, Urdu, and Bengali) as well as inspiring words and poetry. One such example is the “Aham Brahamasmi” earcuffand thumb ring. Aham Brahamasmi is a Sanskrit phrase that means “I am the Universe! and I am responsible for what I become”. In essence, we create designs that people around the world can relate to. They are not just decorative pieces.

I started Quirksmith with my sister Divya Batra, who is a jewelry designer and graduated from one of the most prestigious design schools in India ( Sorry, you need to login and/or become a member to view the rest of this content.

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