How I Started A 6-Figures Business Selling A Dog Accessory

October 19th, 2019
Mike Leon
Founder, Bike Tow Leash
$20K
revenue/mo
2
Founders
1
Employees
Bike Tow Leash
from Orlando, Florida, USA
started April 2003
$20,000
revenue/mo
2
Founders
1
Employees
market size
$103B
avg revenue (monthly)
$491K
starting costs
$13.7K
gross margin
40%
time to build
210 days
growth channels
SEO
business model
content-library
best tools
Shopify, Slack, Zendesk
time investment
Full time
Discover what tools recommends to grow your business!
platform
Discover what books Mike recommends to grow your business!
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Hello! Who are you and what business did you start?

I am Mike Leon, mechanical engineer, an avid bike rider, service dog trainer and inventor of the 1-Running-Dog Bike Tow LeashⓇ for safe bike, trike, scooter, and wheelchair dog-rides.

I am the owner of LEON Engineering, Inc. We design, build and sell the 1-Running-Dog Bike Tow Leash® to dog owners, walkers, trainers, military and law enforcement, search and rescue and those with special needs. Having sold less than 200 BTLs prior, My on-the-side hobby turned into a true business in 2009 with the launch of our first website. We went from shipping hundreds/year to thousands/year. Now, our business allows me to work comfortably from home, making 6 figures, while caring for my wife and enriching the lives of tens of thousands of dogs and their humans.

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