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You Can Book Me
SaaS

You Can Book Me is an online scheduling tool that helps businesses and customers book meetings efficiently.

youcanbook.me · Founded 2011 · 34 public sources · Updated 21 days ago

Researched profile. Starter Story's AI research system compiled this page from 34 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How You Can Book Me Grew

Online scheduling tool for small businesses and service professionals

How did You Can Book Me grow?

Summary of the sourced claims below

You Can Book Me grew primarily through viral and organic growth driven by the nature of scheduling, which encouraged users to introduce the tool to their networks. Additionally, the company implemented a viral marketing button on the booking page that invited users to get a free account, which helped increase awareness of the tool.

Channels

9 channels · grouped by how You Can Book Me grows

  • Viral growth

    · 4 mentions · 4 sources
    “we grew virally and organically because of the nature of the business that we're in. So scheduling is intrinsically viral. People are introducing us to a network of people because they're scheduling themselves with it. So the thing that we did with You Can Book Me is that for everybody who becaus...”
    high
    Show 3 more quotes
    “So I can't really claim any credit for this because we grew virally and organically because of the nature of the business that we're in. So scheduling is intrinsically viral. People are introducing us to a network of people because they're scheduling themselves with it.”
    high
    “we grew exponentially from there because scheduling is by its very nature, viral.”
    high
    “YouCanBook.me grew through natural viral adoption rather than paid marketing, a dynamic Harris has cited as central to the company's ability to bootstrap over a long runway.”
    medium

  • Freemium

    · 3 mentions · 3 sources
    “our original acquisition plan was freemium. So you make it free. And then everybody piles into a free scheduling tool. They all start booking. It's all great. And then a few of them will pay you for their premium upgrade. In hindsight, I don't think... I haven't done enough work and research on t...”
    high
    Show 2 more quotes
    “So the thing that we did with You Can Book Me is that for everybody, because it's a freemium tool, on the page when you book somebody... There's a sort of a viral marketing button on that page.”
    high
    “The company offers a freemium model, which Harris cited as central to its ability to grow through self-service and virality without requiring large upfront marketing spend.”
    medium

  • Word of mouth

    · 3 mentions · 3 sources
    “those viral loops really do work referrals, and trust in the product because somebody else has used it. Those are the things that I think have worked the best for us will have been the only things we've done.”
    high
    Show 2 more quotes
    “So we launched in 2007 2008, an aggregate scheduling a software tool called whenisgood.net. And what that does is a slightly different thing to You Can Book Me. It finds time for a group of people to meet. And this was our second web app that me and Keith had developed together and worked on. And...”
    medium
    “So if you have lots of free users, they're going to grow your tool for you. Because they're going to use your software, they're going to do bookings and they're going to grow the tool.”
    high

  • Webinars

    · 1 mention
    “We have a community forum for free users. We have webinars, we have an academy, we have, we actually just have a whole ecosystem of information about how to use you can book me.”
    medium

  • LinkedIn outreach

    · 1 mention
    “So if you pay us, then you get to use a tool which is largely unbranded. So that doesn't actually help us very much. Or that gives us that might return one or two people a month, maybe in referrals. But the schools and the people are our huge base of people who use you can book me for free. They ...”
    high

  • Product-led growth

    · 1 mention
    “the way they approached us, it was really respectful of us being a bootstrap company, of us having our own engine that we grow through product-led growth and self-serve.”
    high

  • Referrals

    · 1 mention
    “those viral loops really do work referrals, and trust in the product because somebody else has used it. Those are the things that I think have worked the best for us will have been the only things we've done.”
    high

  • Referral Program

    · 1 mention
    “So the thing that we did with You Can Book Me is that for everybody, because it's a freemium tool, on the page when you book somebody, there's an orange button that says, get your free account powered for free by You Can Book Me. There's a sort of a viral marketing button on that page.”
    high

  • Online Community

    · 1 mention
    “We have a community forum for free users. We have webinars, we have an academy, we have, we actually just have a whole ecosystem of information about how to use you can book me.”
    medium

How 3,222 businesses grow

Of businesses with mapped growth channels, the share using each — You Can Book Me’s highlighted.
  • Referral/Word-of-mouth
    64% ◀
  • Social media
    63% ◀
  • Search/SEO
    58%
  • Email
    47%
  • Community
    37% ◀
  • Content/Inbound
    35%
  • Partnerships
    32%
  • Events
    24% ◀
  • Paid ads
    23%
  • Outbound/Sales
    19%
  • Press/PR
    17%
  • Marketplaces/App stores
    12%
  • Podcasting
    4%
  • Influencer partnerships
    3%
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