Online scheduling tool for businesses and educators
You Can Book Me grew primarily through viral and organic growth driven by the nature of scheduling, which encouraged users to introduce the tool to their networks. Additionally, the company implemented a viral marketing button on the booking page that invited users to get a free account, which helped increase awareness of the tool.
“And so the thing that we did with You Can Book Me is that for everybody, because it's a freemium tool, on the page when you book somebody, there's an orange button that says, get your free account powered for free by You Can Book Me. There's a sort of a viral marketing button on that page. And th...”
“Well, so I can't really claim any credit for this because we grew virally and organically because of the nature of the business that we're in. So scheduling is intrinsically viral. People are introducing us to a network of people because they're scheduling themselves with it.”